RE: Moving on... Well, it's the 31st today.
Of interest will be the new company who will continue Futura's business. Maybe an opportunity to make some money.
I was reading the Unika Research Report for Futura (Nov 14, 2007) One chapter was: "Creating an Aeroplan" in a niche market (SMB: Small & medium market focused strategy) Page 26. It failed, having only limited success in select target areas, and it's one reason the debt piled up. Very complex idea which costed money to execute.
When the company first started they focused on "KidsFutures". "But the value proposition espoused by Futura towards the RESP contribution for educational saving was not well understood by the majority of Canadians" Page 9 Ths lack of understanding between collecting rewards and the RESP objective did not motivate many people to join the Futura reward network.
So the focus was broadened different financial objkectives. And the report continues....
But all of this cost money and by the time the company became a reseller of Aeroplan in 2009, the debt monster was at the door step.
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I was focused on finding a sell signal back in 2011 and see where my mistake was in investing in this company, But looking at the charts yesterday, there was no buy signal in the first place. The chart indicators looked good because of a speculative trend back in early 2011. But like I had mentioned, just because a stock goes up doesn't mean smart money was behind it.
I still look for specific block trades early on. However, if I knew how to locate smart money it would be great. So some cautionary notes on block trades.... they can happen with speculative or tax driven motives involved.
So for those who want a recap that Ubika Research report is good reading. It has the dreams of management, which went bad, all in print.