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Liquid Gold for the beleivers
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Back to previous pageHome > Leisure Home > Food and Drink Home > Water firm in bid for Olympics ‘liquid gold’ Print page
Water firm in bid for Olympics ‘liquid gold’
HADHAM Water could become liquid gold if it bags first place in the race to be the official supplier of water to the 2012 London Olympics.
The starting gun was fired last week, when East Herts Council approved expansion plans at the Little Hadham mineral water company.
OLYMPIC HOPEFUL: David Collins
Managing director David Collins told the Mercury: “It would be a dream to supply the Games. The athletes will drink several million bottles of water throughout and it would be great if it was ours.
“There will, of course, be companies with serious financial backing competing for this, but if you don’t aim high you don’t get.” Hadham Water has an excellent track record for clinching big deals.
It has Sainsbury’s this week. Spring water is filtered through 500 feet (150m) of chalky bedrock at Little Hadham, producing water that is high in calcium and low in salts. The Church End factory can currently bottle up to 30m litres of it every year.
Councillors on East Herts Council’s development control committee granted permission for expansion plans at the factory. Councillors decided the unique status of the company was sufficient justification for the development on Green Belt land.
The company, which intends to take on three more staff, can now increase the size of its facility in Church End from 21,530 sq ft to 50,590 sq ft (2,000 to 4,700 sq m).
Hertfordshire Highways warned the expansion could create up to 567 extra journeys per day to and from the factory.
But Mr Collins urged councillors not to put a “stranglehold” on the business by rejecting the plans. He said the factory could not be moved as EU regulations state that spring water must be bottled on site. The planning committee agreed.
Chairman Cllr Ralph Gilbert (Con, Bishop’s Stortford Meads) said: “We feel there are special circumstances because it cannot go anywhere, and also it is of important local interest.” Cllr Michael Tindale (Con, Little Hadham) added: “Little Hadham has become synonymous with its water and that’s rather nice, especially as it is a thriving business in the area.”
26 January 2007
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