CROPTIMAL MD&A IN CASE YOU MISSED IT!Please read below. But just to be clear, the only thought I have regarding medical mj is when I read somewhere in the EUO 2017 MD&As that they were looking into the "Medical" sector for the patented technology... Read what you want into that...
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Croptimal was formed in early 2017 subsequent to the successful MOU between Xenemetrix and Netafim. Croptimal is introducing a new mobile material analysis laboratory for the precision agriculture industry based on integrated multi-spectral capabilities (ED-XRF, IR, NIR, UV) and electro chemistry technology which will dramatically change agricultural testing methodology providing for increased crop yields, reduced expenses and increased sustainability.. This state of the art hybird technology application provides for automatic preparation of samples of soil, water and critical parts of crops that offers the grower collection, preparation, analysis and submission of results in minutes compared to the current 10 day test cycle. Croptimal is applying for a patent for its new mobile material analysis laboratory.
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Croptimal represents a business opportunity that has resulted from the novel concept of applying an innovative technological solution to dramatically change the prevailing agricultural testing methodology, thereby enabling an increase in crop yield, savings in costs and increased sustainability. Croptimal’s solution will be offered as a service to the agricultural community; farmers, agronomists and organizations with no added burden for the end-customer. Croptimal’s innovative agriculture focused technology provides for in-field testing utilizing a mobile and compact laboratory that automatically prepares samples of soil (by water extraction), water and critical parts of the crops (also referred to as plant tissue) and is equipped with integrated multi-spectral spectroscopy and solution electric measurement units for a full range of material analysis of nutrients and contaminates. This new combined technology-set also addresses the well-known need in the agricultural environment for high accuracy and fast measurement of N, P and K (Nitrogen, Phosphorous and Potassium) in all their forms. The full cycle of sample collection, preparation, analysis and submission of results is completed in minutes as compared to the 10 day cycle for present test throughputs using traditional laboratories. These innovations dramatically change the prevailing agricultural testing methodology and will allow a marked increase in crop yield and savings in costs with a seamless customer interface – no added burden for the farmer or agronomist. Croptimal entered into a collaboration agreement at an early stage with Netafim www.netafim.com, an Israeli company that is the global leader in drip and micro-irrigation solutions for agriculture productivity, in order to gain access to the agricultural market and to secure the cooperation of prospective clients.
Croptimal's primary target market is the individual farmer and supporting agronomist, and the Cloud-based data base is additionally targeted at organizations dealing with regional, national and global food supplies. Croptimal’s goal is to achieve worldwide commercialization within four years and to leverage the global penetration to expand the scope of its service by collecting and analysing data from additional in-line and off-line sensors.
On July 12, 2017, the Company announced that Croptimal has successfully commercialized its Croptimal service for customers specializing in almond crops with one of the first customers being Kibbutz Sha'ar HaAmakim, a farm that has over 200 acres of almond crops located in northern Israel where a complete solution that includes samples collection, preparation and testing, along with final detailed analysis including agronomic recommendations is being provided. The commencement of commercialization at Kibbutz Sha'ar HaAmakim has triggered the two year exclusivity rights for the irrigation sector to Netafim which will expire July 12, 2019. Croptimal intends to initiate additional projects and to continue to collaborate with local farmers in Israel first, both through Netafim and its own channels to supply testing services. The Company has budgeted to invest up to US$1.3 million in Croptimal in 2017. This investment will ensure the set-up of several programs in Israel.