RE:Run for the hills or buy buy? At some point in the future, most likely due to the Altria deal, this stock will do a major rise in SP. Any news from this partnership stating that Altria has decided to move to creating an actual product in the edible nicotine space or has created a product(s) which they now intend to market in "x" amount of countries will spike the SP like nobody's busiiness.
If you run for the hills, you'll be late to the party.
Meanwhile, Lexaria's revenue should start to pick up nicely by mid 2020 from the constant stream of new licensees they are partnering with.
Definitely going to be a crazy roller coaster ride. GLTA.