RE:Buying customersModern booking systems have very intelligent algorithmic and AI like abilities that looks within the business, and also right across the industry, across other networks in developing moment by moment pricing. Dynamic pricing that will turn on a dime, as it works on its own agenda. As a secondary comment, businesses like Transat would not have survived even in the good times because they failed to invest in such booming systems.
Investment boards are a great thing, however there is a tendency for people who don’t necessarily understand the operations side of the business to leave comments that are sweeping and somewhat intended to misinform, with perhaps a personal agenda they want to advance.
I will trust AC management to run their booking systems to create best outcomes. And the current incentives to AEROPLAN members are most impressive. Besides, several domestic trips that I’ve already undertaken, I have booked two Europe trips for the fall, and now in the process of booking Asia trips for the winter, and next spring. Finally using the points (for personal purposes) that have accumulated over so many years (from business trips, and credit card use), that were previously not as easy to use. AP is going to become a serious win for AC in totally new ways. Watch this one.
In case, investors have missed the central idea that AC is working on. Bad times are BAD, but with the right liquidity, and rapid right sizing, AC will win market shares on the right EXIT plan. This is about building the new business for 2025, not building back 2019 business. Expect AC to grab a bigger piece of business of North Americans flying to other continents. Yep, that includes the American Millennial flying from middle America to Japan or Vietnam. Watch this one too. Too many people post comments without looking at the overall play. AC is not managed by a group of punters.