RE:Big tobacco will jump on TAAT quicker than they did w/ JuulAs I read your post I began to think, "wouldn't it be cool if TAAT had the equivalent of a bidding war to raise capital." It could be done in a number of ways such as a formal bid process, or possibly a simple opening of the doors to big tobacco and VC firms for discussion and proposals. With all the options that are avaialble to TAAT I hope a PP is at the bottom of the list.
So many alternatives, so much opportunity. It boggles my mind.
Cheers!