RE:RE:RE:Common sense!I-Bone every time you open your mouth it proves that you have minimal understanding of any business. Sugguestion take a couple of simple economic courses.... You ask how it makes sense for AC to continue to increase flights at a loss when they have to report to share holders. First, I will cover the very simple! Think of it as a start up you usually always lose money in the first few quarters as there is a cost to starting up. Similarly, if you have equipment idle.
Now some basic microeconomics. A busisness will typically operate, despite losses, if management is optimistic about the future and constinued sales lessen losses.
If Management can bring variable costs to 0 then you shut down. However, that is seldom the case so the choice to operate depends on what your variable costs are. The question is always are you losing more money with idle routes or losing more money with active routes. If I can operate a route at a loss lower than having the plane sit idle it makes sense to operate the route as it limits your loss. It also prepares for future successful operation so it makes sense to operate whether you are losing money or not.