Boom this is huge!!!! “GNC is a dream partner to come on board as the first U.S. national retail partner for Mikra’s flagship product CELLF,” said Faraaz Jamal, CEO of Mikra. “GNC is a global leader in health and nutrition, which demonstrates the rapid growth potential of CELLF. We are working hard to ramp up production, ready logistics partners and finalize marketing activities with GNC, targeting for our product to be available for purchase online and in GNC stores across the U.S. in the coming months. We also look forward to expanding our distribution rights for our future product offerings.”
“A fantastic moment for Mikra and Lifeist,” said Meni Morim, CEO of Lifeist. “This distribution deal yields access to over 5,000 retail doors with face-to-face time with millions of GNC consumers for CELLF, and greatly enhances Mikra’s reputation at the perfect time as it looks to release an exciting line of new products in the next few weeks and months. For Lifeist, Mikra’s distribution deal is an important building block toward Lifeist’s profitability and represents large strides in our corporate evolution to wellness.”
CELLF will also be available for sale at gnc.com, on Mikra’s proprietary e-commerce platform wearemikra.com, and through other e-commerce marketplaces besides Amazon. Mikra also retains the ability to sell directly or indirectly outside the United States.