Fobi integration with other platformsDuring the last 2 years Fobi has been very busy at enabling its technology thru many other channels. These integration points do not generate revenue right away but are critical for the future. Completion the integration with these channels is part of the "heavy lifting" that Rob mentions all the time.
Each one of these integrations provides a ready solution for any business using these platforms to use Fobi services. We have seen the power of some of these when it comes to some of the contracts coming out of our integration with Telus (Big White, Predator Ridge). With these integations Fobi is able to serve the businesses using these platforms and has the potential to reach millions of customers globally.
For any business the effort and cost to acquire new customer is normally very high compared to retaining existing customers. These integrations are a low cost solution to reach out to new customers. Once the heavy lifting is done to complete the integration the effort to onboard a new customer goes down dramatically.
Here is a list of some of the integrations done in 2021/2022:
2021: Telus:
launch an expanding Sales/Marketing Campaign showcasing FOBI/LOOP Insights IoT Solutions Stack to National Sales Channels through The Acquisition Group(TAG)
"TELUS commits to expanded sales and marketing support bolstering the partnership’s go-to-market plan targeting the Hospitality, Retail, and Healthcare sectors.
In addition to mobilizing its own nationwide direct sales force and national marketing tools, TELUS is also launching an expanded sales & marketing campaign through The Acquisition Group (“TAG”). TELUS and TAG will focus on driving:
- The material benefits from both Loop’s venue tracing solution in support of limiting controlling and eradicating the threat of Covid 19; and
- The customer intimacy benefits from Loop’s Fobi device as a means of stimulating the market opportunity for these key verticals."
https://www.fobi.ai/press/telus-expand-sales-marketing-showcasing-loop-insights-iot-solutions VEND (now part of Lightspeed):
"Finalizes API Integration with Vend POS
Vend to Launch Full Sales & Marketing Program to Its Global Retail Client List"
https://www.fobi.ai/press/loop-insights-finalizes-api-integration-with-vend Lightspeed:
FOBI Completes Integration With Lightspeed To Provide Real-Time POS Data Aggregation And Analytics To Lightspeed Customers
POS-Data-Aggregation-And-Analytics-To-Lightspeed-Customers https://www.fobi.ai/lightspeed Shopify:
Fobi is now completely integrated with one of the leading global commerce providers operating in more than 175 countries.
Rob Anson states: ""Many people think of Shopify as just an e-commerce platform to help businesses run their online stores but fail to realize it does so much more by helping merchants with critical back-end integrations such as shipping, payments and social media marketing. Analytics is the critical and powerful back-end piece that ties all of these elements together, optimizing them to help retailers improve their bottom line. Shopify retailers around the world now have access to a powerful tool via our industry-leading real-time data analytics Fobi App. To say we are excited about the possibilities is an understatement. With the Shopify integration complete and launched, Fobi has now completed or is finalizing integrations with many of the largest POS & Commerce companies in the world, positioning us for exponential growth.""
Fobi’s App for the Shopify App Store will give Fobi access to Shopify’s global retailers and partners, driving even more business for Fobi moving forward.
FOBI SHOPIFY APP BENEFITS FOR RETAILERS
The Fobi App provides Shopify retailers with access to real-time data aggregation and insights across disparate online and offline data sources."
https://www.fobi.ai/press/fobi-launches-shopify-app https://www.fobi.ai/Shopify The Coupon Bureau:
Loop Insights Enters $225B CPG Retail Market With Successful Integration With The Coupon Bureau to Deliver Verified Universal Digital Coupons Through Loop’s Wallet Pass Platform
Power Of Loop’s Real-Time Data Capabilities And Digital Wallet pass solution paired with The Coupon Bureau’s new universal digital 8112 coupons set to revolutionize the Coupon industry and improve the retailer, CPG Brand, and customer experience
https://www.fobi.ai/press/news_tcb-integration DGTL Holdings Inc:
DGTL Holdings Inc. Signs Joint Venture Partnership with Loop Insights for Integrated AI-Platform Serving Global Entertainment and Gaming Brands and Major League Sports
https://www.fobi.ai/press/news_loop-signs-jv-with-dgtl Oracle:
Loop Insights Approved for Oracle Partner Network
"Company anticipates increased growth as a result of this acceptance by the 2nd largest POS system and cloud reporting company globally.
has joined the Oracle Partner Network (“OPN”) initiating a relationship with a leading provider of POS systems and cloud reporting. This is a key relationship in Loop’s overall channel strategy, as these kinds of integrations extend our reach, allow us to work with retailers by connecting them to the cloud, and they drive high margins and faster time to market as no hardware is required.
Oracle is the second-largest POS provider in the world, representing 12% of the global POS market, according to a 2020 RBR POS report. OPN is Oracle’s global partner program for leading cloud technology companies around the globe. Being a part of the OPN enables Loop Insights to collaborate with one of the largest global POS providers for retail and hospitality and puts our Insights platform in front of thousands of retailers in the Oracle client base. This makes it easier for Oracle’s customers to work with Loop and get access to real-time data, multi-location reporting, and cross-channel marketing opportunities.
This entry into the OPN marks the next step in Loop’s progression of POS integrations as the company continues to move towards the integration of all major POS systems. Being part of OPN will help get Loop in front of major brands and retailers in the Oracle network, which includes international chains like Gap and Burger King, and offers Loop a unique networking and business development opportunity."
https://www.fobi.ai/press/news_loop-approved-opn 2022: Square:
Fobi Integrates With Square, Offering Real-Time Data Analytics to Retailers Around the Globe
"the partnership and integration of its Fobi platform with Square, owned by global technology company, Block, Inc. — formerly Square, Inc. The partnership includes the availability of the Fobi app on the Square App Marketplace for businesses of all types and sizes including those in the retail and food and beverage industries.
The upcoming launch of Fobi’s app in the Square App Marketplace will give Fobi access to Square’s global sellers, which is expected to help drive customer acquisition and revenue for Fobi. "
https://www.fobi.ai/press/fobi-announces-integration-with-square https://www.fobi.ai/square Klaviyo:
Fobi Launches Qples Integration With Leading Email and Marketing Automation Platform Klaviyo
Klaviyo Integration provides Fobi with access to Klaviyo’s 265,000+ customer base.
Klaviyo is one of the top Email and Marketing Automation platforms in the world with over 265,000 customers. Many of Klaviyo’s customers are CPG brands, and some are already Qples by Fobi customers. The ability to send out Qples coupons directly to everyone in their Klaviyo database is one that has them very excited, together with the ability to collect more first-party data and the additional revenue possibilities that this can generate for them.
https://www.fobi.ai/press/fobi-announces-integration-with-klaviyo Streamboxy:
Fobi Launches Passcreator Integration with Streamboxy, European Software Company Servicing Tier 1 Clients, to Deliver New Hybrid Event Management Product
Benefit:
Expands Fobi’s CheckPoint Conference & Event Management product portfolio to include Hybrid (on site and remote) events, and provides Fobi access to Streamboxy’s Tier 1 European Customers.
https://www.fobi.ai/press/fobi-launches-integration-with-streamboxy