FLAT SHARE PRICE IS A POOR STRATEGYSome of us like to think that this poor performance is a growth stage. That is poor PR . These guys should be buying back shares along with cutting poor performing outlets. There is no benefit to carrying dead beet locations.
Stop loading up the FS with all of these future expenses and use some of our good cash flow to start a consistent share buy back progrme.The cash flow is there and the benifits will be reflected .
You can also offer Rights to present shareholders so that you can get the expansion funds you think you need ,as well current PHM sharholders dont feel left out when you do undervaled underwritting.
The concept of doing a new issue well below the current trading price ( like you did last time)is completly idiotic and backwards.
Time to put on your 21st century thinking caps and conduct expansion and business in a more productive manner.