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SammyBoyon Jun 01, 1999 1:29pm
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CLINTON WILL ANNOUNCE 1MILLION DOLLAR STUDY
CLINTON WILL ANNOUNCE 1MILLION DOLLAR STUDY
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Clinton to order youth
violence study
June 1, 1999
Web posted at: 11:00 a.m. EDT (1500 GMT)
WASHINGTON (AllPolitics, June 1) -- President
Bill Clinton will announce Tuesday that he has
ordered a government study on the marketing
practices of the entertainment industry as a part of his
anti-school violence campaign.
The $1 million joint study by the Federal Trade
Commission and Justice Department is expected to
take up to 18 months. A White House background
paper says the study will examine industry marketing
practices in the same way the government
investigated tobacco ad campaigns that it determined
were aimed at tempting kids to smoke.
The study will attempt to determine whether the
entertainment industry is "selling" violent material
intended for adults to children and only laxly
restricting sales to minors, according to White House
officials. The study will review the content of video
games, motion pictures and recordings.
White House Press Secretary Joe Lockhart called it
a "real serious study," but it was unclear whether the
federal agencies would subpoena internal marketing
memos and other industry documents.
Clinton is scheduled to make the announcement in
the Rose Garden at 11:30 a.m. EDT.
The study is part of the Clinton Administration's
response to the most recent incidents of school
shootings in Littleton, Colorado, and Conyers,
Georgia. Clinton has proposed a grassroots
campaign to change public attitudes and make
violence as socially unacceptable as drunken driving.
He has challenged the entertainment industry to
monitor itself and eliminate gratuitous violence from
movies and videos.
The Rose Garden announcement by the president
and first lady Hillary Rodham Clinton comes three
weeks after the Clintons convened a White House
meeting of five dozen of the nation's leading
educators, officials, entertainers and gun advocates
to brainstorm ways to reduce violence among youth
amid a rising tide of school shootings.
Clinton will also attend a Democratic National
Committee leadership lunch on Tuesday. White
House officials say he will meet with fund-raisers at
that lunch, but the lunch itself is not a fund-raiser. The
luncheon is private.
The Associated Press contributed to
this report.
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