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New process to improve catalyst production by 24x!!! Pretty much means they have a process that will allow them to mass produce the product. Not only that, this process is expected to fix a key flaw in the unit related to uneven coating drying. This should fix that and could vault us into a level that can compete for market space with incumbent PGM tech. For small motors market that is unregulated but could soon be regulated, this is a quantum leap!! CARB deadline will pass this week. Means $athr is about to be discussed by high level regulatory officials in California. Most people at a job like this would understand public markets. Could see some buying pressure as individuals related to this entity learn about the company and it's potential benefit for the environment.
