Canada’s soon-to-be-legal cannabis market; estimated to be worth $6-8 billion annually (in all aspects) by 2020. The reason: While growers worry about increasing their output and governments haggle about how legal cannabis will be sold, the actual national distribution channel to accumulate, blend, brand, package, and distribute legal cannabis products and accessories nationwide simply does not exist in this country. So when all those eager shoppers start clamouring for cannabis products starting next Canada Day, chances are that many of them will encounter goods of inconsistent quality in short supply — or none at all in rural areas without access to a local legal product.
Now imagine the profit opportunity for a company that solves this distribution issue as cannabis becomes legal in Canada on July 1, 2018. To put it in beer terms, imagine you’ve invested in the company that has amassed and blended beer to a consistent quality standard and volume; branded it, and arranged to distribute it to beer stores and grocers nationwide when Prohibition has finally ended.
This is precisely the cannabis distribution solution that has been devised by North Road Ventures (North Road); a wholly-owned subsidiary of Liberty Leaf Holding