Bullboard - Stock Discussion Forum BlackBerry Ltd T.BB

Alternate Symbol(s): BB

BlackBerry Limited is a Canada-based company, which provides intelligent security software and services to enterprises and governments worldwide. The Company leverages artificial intelligence (AI) and machine learning to deliver solutions in the areas of cybersecurity, safety, and data privacy and specializes in the areas of endpoint management, endpoint security, encryption, and embedded... see more

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BlackBerry Ltd > LG's exit.......

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Post by RugR2000 on Apr 06, 2021 10:06am

LG's exit.......

After $$ billions of lost money, LG has parted the handset market. Looks like Samsung and
Apple are the remaining big players to share that market. Makes you wonder if Blackberry's
return to phones makes any sense today. I get they provide a secure phone to governments,
military, and others etc.....but this looks to bleed more red ink. If the risk is all onward mobile,
maybe not a huge concern.

Rug 2000

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Comment by GetUpAndGo on Apr 06, 2021 12:52pm

They only licensed the BlackBerry brand name to OnwardMobility. I think it's safe to assume there's no financial risk to BlackBerry. Pros: Free marketing / advertising Cons: Market confusion..?

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