Toronto, Canada & Knoxville, Tennessee, September 12, 2023 – Solar Alliance Energy Inc. (‘Solar Alliance’ or the ‘Company’) (TSX-V: SOLR), a leading solar energy solutions provider focused on the commercial and industrial solar sectors, is pleased to announce the launch of the Solar Alliance Affiliate Program (the “Affiliate Program”) with the signing of an agreement (the “Affiliate Agreement”) with North Carolina-based Market Street Solar.
The Affiliate Program provides independent sales organizations with access to branded marketing materials, design, engineering and installation management services. In return, the affiliates bring commercial solar opportunities to Solar Alliance. The Affiliate Program is initially focused on the Southeast U.S. market and has the potential to be expanded to additional regions in the U.S.
Solar Alliance has signed the first Affiliate Agreement with Market Street Solar, a North Carolina-based company. Market Street Solar specializes in assisting commercial entities in the Carolinas to achieve their corporate sustainability objectives by offering comprehensive energy monitoring and solar design services. Additionally, for eligible businesses seeking to tap into the Rural Energy for America Program ("REAP"), Market Street Solar is simplifying the grant application process for solar energy projects. REAP provides Renewable Energy System Grants of up to $1 million per business applicant, in addition to Energy Efficiency Grants of up to $500,000 per applicant.
Market Street Solar is targeting commercial solar opportunities of up to 2 megawatts or greater in scale, with several early-stage projects currently undergoing evaluation by the Solar Alliance team.
“The Affiliate Program represents a significant expansion opportunity for Solar Alliance,” said CEO Myke Clark. “It allows us to broaden our sales outreach and harness our team's expertise to seize additional prospects. Our partnership with Market Street Solar enables us to extend our influence, maintain cost efficiency, and make solar benefits accessible to more businesses. Market Street Solar is building a robust portfolio of project opportunities, and we look forward to collaborating with them to deliver top-tier solar projects."
"Becoming a Solar Alliance affiliate is a win-win,” said Market Street Solar founder Eric Levin, a seasoned entrepreneur of 25 years. “Working closely with Solar Alliance's sales, service, and engineering teams, we designed a solar system for one of our properties that qualifies for the 50% REAP grant. This experience unveiled untapped market potential that will help accelerate the growth of both companies. Our team has diligently developed a streamlined software portal at www.marketstreetsolar.com, enabling other business owners to seize this unique, once-in-a-lifetime financial opportunity by leveraging grants, ITC credits, depreciation, energy production, and environmental benefits through solar adoption.”
The Solar Alliance Affiliate Program is now open for additional affiliate partners. If you are a commercial solar company looking for design, installation and marketing support, please visit www.solaralliance.com/affiliate-program.
Myke Clark, CEO