TRANSGAMING INC. V.TNG

Question for tomorrow

[Syngut]

What are the financial details of the contracts signed with the TV manufacturers? It sure would be nice to be able to do some calculations, like in a mining stock...OPEX, CAPEX, Resource estimate, tonnage mined per year, etc...

[lscfa]

per the MD&A: "For these ads, TransGaming receives $20 to $40 per thousand ad impressions."

[Syngut]

Thanks...that is a start. So how do we quantify that in terms of average user per TV? How many ad impressions pop up while playing a game? Are there more ad impressions on more popular games? Forbes mentioned that 87 million Smart TV's would be sold in 2013. Lets say that if TNG captures the whole market Smart TV market their annual revenues would be approximately, based on 1000 ad impressions

[dayindayout]

pretty good??? thats amazing

[lscfa]

expanded per MD&A: "The games played on GameTree TV on televisions sold by the OEMs are free to the user but a video pre-roll with an advertisement is run prior to the launch of a game. The system has been intelligently designed to deliver ads intermittently, and with relevance, so as to balance the need to generate revenue but also preserve the consumer experience. For these ads

[lscfa]

Glad to see they will run ads intermittently throughout game as well as at beginning. Assume an ad every 15 minutes on average per player per game.

[lscfa]

Assume a TV household plays 2 one half hour games per day. That's 5 ads per TV per day. That's $30/1000 x 5 x 365 = $54.75 per year per TV set. If 100,000 TV users then $5.475million per year.

[Syngut]

Iscfa, do you know if GameTree can be found on BluRay/DVD Samsung and Toshiba players, that have Smart capabilities?

[lscfa]

I don't know but Jun 4/13 nr said GameTree will be launched on Panasonic BluRay.

[Syngut]

Good to know...thanks for your help!