Audax Health™ Teams with Cigna to Improve Customers’ Health and Costs through Digital Engagement Platform
Global health service company Cigna (NYSE:CI) and Audax
Health,™ an end-to-end digital health company, today announced a
five-year strategic alliance to develop a customized digital engagement
platform designed to help millions of Cigna customers improve their
health through fun and engaging health related activities and
information.
Cigna is teaming with Audax Health to create a digital health experience
to make health a fun part of everyday life. With this agreement, the
Audax Health platform will be a key player in Cigna's suite of customer
health engagement tools.
In addition to working together to create a distinctively engaging user
experience, Cigna has committed to a capital investment in Audax Health
as well as a deployment of the platform to its medical customers, and
Cigna Executive Vice President and Global Chief Information Officer Mark
Boxer has been appointed to the Audax Health Board of Directors. Other
terms of the agreement were not disclosed.
“The power of Audax Health is that digital personalization, social
networking, gamification and analytics can turn a mundane or onerous
task into something positive, fun and rewarding,” said Cigna’s Mark
Boxer. “Together, Cigna and Audax Health will develop a powerful
platform to engage, educate, motivate and reward individuals to improve
their health and health benefits.”
“This partnership creates an unmatched platform approach to consumer
health management,” said Grant Verstandig, founder and chief executive
officer of Audax Health. “We recognize that there is no silver bullet in
health care and that managing health doesn’t just happen at the doctor’s
office. We want to deliver a social, accessible, and personalized
experience aimed at engaging consumers in the pursuit of a healthier
lifestyle.”
“Cigna has long been ahead of the curve when it comes to engaging
customers in new, innovative ways,” added Verstandig. “With Mark comes a
unique focus on innovation, making him an invaluable addition to our
Board. I personally look forward to co-creating a one-of-a-kind
experience that will help Cigna strengthen relationships with its
customers.”
Cigna is committed to helping customers improve their health,
well-being, and costs by supporting each individual with guidance, tools
and information designed to make health a fun and interesting part of
every day life.
About Audax Health
Founded in 2010, Audax Health believes that consumers can and should be
active participants in managing their own health. Audax creates a
personalized lifestyle plan for consumers that allows them to connect
and compete with others like them, track progress towards goals, and
earn rewards with the objective of generating healthier lifestyles and
preventing future illness. For more information, please visit www.audaxhealth.com.
About Cigna
Cigna Corporation (NYSE: CI) is a global health service company
dedicated to helping people improve their health, well-being and sense
of security. All products and services are provided exclusively through
operating subsidiaries of Cigna Corporation, including Connecticut
General Life Insurance Company, Cigna Health and Life Insurance Company,
Life Insurance Company of North America and Cigna Life Insurance Company
of New York. Such products and services include an integrated suite of
health services, such as medical, dental, behavioral health, pharmacy
and vision care benefits, and other related products including group
disability, life, and accident coverage. Cigna has sales capability in
30 countries and jurisdictions, with approximately 70 million customer
relationships throughout the world. To learn more about Cigna®,
including links to follow us on Facebook or Twitter, visit www.cigna.com.
