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Mimvi Launches Small Business App Development Service

Mimvi Launches Small Business App Development Service

MimviApps.com to target 27.9 million U.S. Small Businesses

SUNNYVALE, Calif., April 25, 2013 /PRNewswire/ -- Mimvi, Inc. (OTCQB: MIMV), the leading mobile search and recommendation technology company, today announced the launch of MimviApps, www.mimviapps.com, which aims to deliver high-quality mobile apps for the Local & Small Business market at a fraction of the cost of custom development.

Mimvi will offer several app packages, with the most popular being native iPhone, iPad, and Android apps, plus a mobile website for $999. Additionally, the company will be offering a $500 instant coupon for the first 60 days, so the initial set-up cost will be only $499.

"Apps are the new websites," said Mimvi CEO Michael Poutre. "Virtually every business will need to have an app, and we see an opportunity to help millions of small and local companies get into Apple's App Store as well as Google Play with our new program."

According to the U.S. Small Business Administration (www.sba.gov), in 2010, there were 27.9 million "small businesses" in the United States and only 18,500 companies with 500 employees or more.

MimviApps falls under the company's 'LaunchPad' business unit, which recently announced its first six-figure revenue deal.

"Every LaunchPad and MimviApps customer will be a candidate for our core business around app discovery," Poutre added. "Once we build them an app, we hope they'll turn to us to help it get discovered."

ABOUT MIMVI
Headquartered in Sunnyvale, California, Mimvi, Inc. (MIMV) is the leading mobile search and recommendation technology provider. Its proprietary search and "intelligent" recommendation algorithms enable the search and discovery of Mobile Apps, Mobile Content and Mobile Products across multiple devices and platforms, including: Apple's iPhone and iPad, Google Android, BlackBerry, Windows Phone, Facebook and web applications. 

For more information, please visit: http://www.mimvi.com & http://www.mimviapps.com

Safe Harbor Statement:
This Press Release may contain certain forward-looking statements within the meaning of the Securities Litigation Reform Act of 1995. MIMVI has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect Mimvi's current beliefs and are based on information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause Mimvi's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. MIMVI undertakes no obligation to update or provide advice in the event of any change, addition or alteration to the information contained in this Press Release including such forward-looking statements.

Investor Contact:
Gerald Kieft
The WSR Group
(772) 219-7525(tel.) 
IR@theWSRgroup.com 
www.wallstreetresources.net/mimvi.asp

SOURCE Mimvi, Inc.



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