Rewards Nexus Launches In-Store Marketing Campaigns
BROOKLYN, NY--(Marketwired - Nov 7, 2013) - Rewards Nexus Inc. (OTC Pink: ERNI) announced today Earn IQ's first outdoor marketing campaign in the New York metropolitan area since being officially launched. The campaign will focus on the Earn IQ in-store services and will offer customers a choice between a customized service and 'self-made' solutions.
Earn IQ aims to constantly strengthen online marketing and the relationships with restaurants, and is now adding a more direct and energetic marketing strategy to the mix. Being that New York is Earn IQ's home base, it is rational to test this market. Considering the population size and density New York has, this will help Earn IQ become rapidly competitive within the industry.
Earn IQ's street teams will be distributing the Earn IQ member card in several restaurants within the network and in different neighborhoods of NY every weekend to register new members. Those who will join the Earn IQ program during this campaign will be automatically awarded 5 Earn IQ cashPoints, equal to $5, to spend anywhere within the network. The campaign will run until the end of the year.
Rewards Nexus' Vice President, Niko Papavasilopoulos, said: "This campaign will target those who are interested in saving money on their everyday dining endeavors. Earn IQ will show customers hands-on how they can use our program whenever they want, however they want and wherever they want. Implementing this in-store promotion will not only help achieve an attraction of new members, but will also give the ability for us to come face to face with people and potential customers. We expect to welcome a respectable number of new members and gain valuable feedback."
The Earn IQ rewards program is free to join and is open to any customer ordering food online through Earn IQ or visiting the participating restaurants.
You may find photos from the latest in-store campaign here: http://www.rewardsnexus.com/images/marketing%20campaign.png
About Rewards Nexus Inc.
Rewards Nexus offers U.S. retailers innovative loyalty solutions including rewards and gift card programs, along with emerging marketing strategies aimed at consumers. Rewards Nexus grows through acquisitions and cooperative agreements with companies that have high potential and capabilities of achieving sustainable growth, resulting in a rapidly acquiring market share. The Company builds key strategies for its subsidiaries while providing financing and operational business support.
www.rewardsnexus.com
About Earn IQ Inc.
Earn IQ Inc. is a B2B and B2C company offering a consumer loyalty platform coupled with marketing and advertising services for various industries. The company is currently running an innovative -- first of its kind -- rewards program in the US, serving restaurants in the New York area with combined services of online food ordering and in-store dining rewards. In addition, it provides consumers with unique opportunities to interact and engage with flexible online and mobile products.
www.earniq.com
Issued by Rewards Nexus Inc.
For further information in this release please contact Mrs. Vasiliki Anagnostou at Rewards Nexus Inc. on tel.: 212-688-1007, e-mail: investors@rewardsnexus.com.
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