With nearly five million Americans requiring a blood transfusion each
year, and no substitute for human blood, giving blood is a heroic act
that truly makes an impact and saves lives. Nexcare Bandages, in
partnership with the American Red Cross and America’s Blood
Centers, proudly launches the seventh annual Nexcare Give Program,
to encourage people to roll up their sleeves and “give.”
Nexcare Brand Launches the Seventh Annual Nexcare Give Program (Photo: Business Wire)
Timed to the World Health Organization’s World Blood Donor Day on
Sunday, June 14, the 2015 Nexcare Give campaign aims to
inspire action and shine light on this important cause. This year, the
Nexcare Give Program celebrates all those who “give”
around the world with the theme “Creating a Culture of Giving.” The
2015 limited-edition collection of bandages features eight vibrant
designs inspired by patterns and textiles from various cultures and
locations around the world.
“Year after year, our goal is to help spread the word about the
importance of giving back by donating blood, as well as thanking those
who give and encouraging others to get involved,” said Tara
Menzies, Nexcare Global Business Manager, Consumer Health Care Division.
“Our hope for the seventh annual Nexcare Give Program is that
blood donors will wear their Nexcare give Bandages as a badge of
honor, while motivating others to do the same.”
Beginning Monday, June 8 and throughout the week leading up to World
Blood Donor Day, American Red Cross and America’s Blood Centers’ donor
centers and blood drives will distribute free, limited-edition Nexcare give
Bandages to blood donors. Nexcare give Bandages will also be
available for free by mail, while supplies last, by visiting Nexcaregive.com.
“Each and every blood donation is a gracious gift that can help save up
to three lives,” said Darren Irby, spokesperson for the American Red
Cross. “It is important that eligible donors give blood as often as
possible to help meet the needs of patients, while spreading the word
about the importance of giving back.”
World Blood Donor Day and the Nexcare Give Program come at an
important time each year during the summer months, when blood centers
face what is known as “summer shortages.” Increased vacation schedules
and other seasonal distractions mean fewer people are available to
donate blood, leading to a greater need for blood donation. The Nexcare
Give campaign brings attention to World Blood Donor Day, encouraging
people to donate blood to help ensure a sufficient blood supply is
available for those in need.
“With an average of 41,000 blood donations needed every day nationwide,
giving blood regularly is not only an immediate way to serve your
community, but it can truly save lives,” comments CEO, Christine
Zambricki, DNAP, CRNA, FAAN, America’s Blood Centers.
Pledge to support blood donation, locate a blood center nearby and sign
up to receive free Nexcare give Bandages by mail, by visiting Nexcaregive.com.
Those who aspire to show support and share personal blood donation
stories with friends and the “give” community are encouraged to
use the hashtag #GiveInspires in their posts, tweets and photos.
About The American Red Cross
The American Red Cross
shelters, feeds and provides emotional support to victims of disasters;
supplies about 40 percent of the nation's blood; teaches skills that
save lives; provides international humanitarian aid; and supports
military members and their families. The Red Cross is a not-for-profit
organization that depends on volunteers and the generosity of the
American public to perform its mission. For more information, please
visit redcross.org
or visit us on Twitter at @RedCross.
About America’s Blood Centers
Founded in 1962, America’s
Blood Centers is North America’s largest network of community-based,
independent blood programs. Recognized by the U.S. Congress for its
critical work in patient care and disaster preparedness and response,
the federation operates more than 600 blood donor centers providing half
of the U.S., and a quarter of the Canadian blood supply.
These blood centers serve more than 150 million people and provide blood
products and services to more than 3,500 hospitals and healthcare
facilities across North America. America’s Blood Centers’ U.S. members
are licensed and regulated by the U.S. Food and Drug Administration.
Canadian members are regulated by Health Canada. For more information,
please visit www.AmericasBlood.org
About 3M
At 3M, we apply science in collaborative ways to
improve lives daily. With $32 billion in sales, our 90,000 employees
connect with customers all around the world. Learn more about 3M’s
creative solutions to the world’s problems at www.3M.com
or on Twitter @3M or @3MNewsroom.
3M and Nexcare are trademarks of 3M.
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Copyright Business Wire 2015