GoldMoney Inc. (TSX-V:XAU), a full-reserve and gold-based financial
service and technology group, is pleased to announce Key Performance
Indicators (KPI’s) for its two operating platforms for the period ended
December 31, 2015. The company’s management team is also providing a
2015 year-end review of both businesses.
This Smart News Release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20160105006878/en/
BitGold Key Performance Indicators:
User Sign Ups
Period
|
|
Total User Signups –
End of Period
|
|
Net Increase/Decrease
|
|
December 2015
|
|
580,814
|
|
+63,728
|
|
November 2015
|
|
517,086
|
|
+89,848
|
|
October 2015
|
|
427,238
|
|
+104,204
|
|
September 2015
|
|
323,034
|
|
+80,770
|
|
August 2015
|
|
242,264
|
|
+74,262
|
|
July 2015
|
|
168,002
|
|
+105,373
|
|
June 5th to June 30th 2015
|
|
62,629
|
|
+29,615
|
|
Launch to June 4th 2015
|
|
33,014
|
|
+33,014
|
|
Transaction Volume (Gold Grams)
1
Period
|
|
Transaction Volume – End of Period (grams)
|
|
Net Increase/Decrease
(grams)
|
|
Value in CAD for Reference
|
|
December 2015
|
|
669,650
|
|
+106,219
|
|
C$31,640,962
|
|
November 2015
|
|
563,431
|
|
+116,889
|
|
C$25,934,729
|
|
October 2015
|
|
446,542
|
|
+99,809
|
|
C$21,349,173
|
|
September 2015
|
|
346,733
|
|
+103,306
|
|
C$16,691,726
|
|
August 2015
|
|
243,427
|
|
+90,318
|
|
C$ 11,798,926
|
|
July 2015
|
|
153,109
|
|
+74,226
|
|
C$ 7,069,042
|
|
June 5th to June 30th 2015
|
|
78,883
|
|
+45,002
|
|
C$ 3,479,889
|
|
Launch to June 4th 2015
|
|
28,881
|
|
+28,881
|
|
C$ 1,359,428
|
|
Customer Gold in Vaults (Gold Grams)
2
Period
|
|
Gold in Vaults – End of Period
(grams)
|
|
Net Increase/Decrease
|
|
Value in CAD for Reference
|
|
December 2015
|
|
437,705
|
|
+57,341
|
|
C$20,679,649
|
|
November 2015
|
|
380,364
|
|
+77,938
|
|
C$17,508,155
|
|
October 2015
|
|
302,426
|
|
+56,547
|
|
C$ 14,458,997
|
|
September 2015
|
|
245,879
|
|
+65,513
|
|
C$ 11,836,615
|
|
August 2015
|
|
180,366
|
|
+62,159
|
|
C$ 8,745,947
|
|
July 2015
|
|
118,207
|
|
+54,652
|
|
C$ 5,457,617
|
|
June 5th to June 30th 2015
|
|
63,555
|
|
+39,178
|
|
C$ 2,993,400
|
|
Launch to June 4th 2015
|
|
24,377
|
|
+24,377
|
|
C$ 1,147,681
|
|
1. Defined as deposits, redemptions and payments on the network.
2. Defined as total segregated and allocated customer gold under
safekeeping.
BitGold 2015 Year-End Review
The BitGold platform launched to the public in May of 2015 (and to U.S.
customers in June of 2015).
First 8 months by the numbers…
-
The BitGold platform attracted 580,814 user sign ups, roughly 100 new
sign ups every hour on average since opening
-
Enabled 669,650 grams (approximately C$31,640,962) in cumulative
transaction volume on the network. Daily transaction count in December
was 80% above the year-to-date average
-
437,705 grams of vaulted gold on the BitGold network (equivalent to
C$20,679,649 as of Dec, 31 2015), or on average nearly $3,600 in net
user assets added to the platform every hour since launch
Through 2015, BitGold has regularly added new products and additional
utility to the BitGold platform while continuously modifying and testing
early marketing spend to optimize relative growth and IRR for each KPI.
For the month of December, BitGold decreased online marketing spend by
over 60% to test the returns of varying marketing budgets across
different channels, while successfully maintaining the 2015 average
month over month increase in gold on the network, above average month
over month transactions on the network, and increased overall activity
per user. BitGold expects to ramp up marketing spending during the
second half of the quarter ending March 2016, upon completion of the
remaining core features, including additional global payment processing
integrations, additional physical gold redemption options, and corporate
and merchant account and processing.
“We are extremely proud of what has been accomplished in 2015 and how
well we’re positioned for 2016, with BitGold now one of the top emerging
fintech companies globally,” said Darrell MacMullin, CEO of BitGold
Corp. “We continue to test global marketing funnels as we complete the
core features and integrations for our platform. In December we
unearthed a much greater network effect than we had previously expected
at this stage, allowing us to distill our customer acquisition costs and
remain focused on the highest IRR growth while we complete the platform
and prepare for a scaled-up marketing push. Transaction growth for
December accelerated the most in channels like p2p payments and the
GoldMoney Prepaid MasterCard use, which are very positive signs that we
are building a healthy ecosystem that customers are beginning to value
more and love using.”
GoldMoney Key Performance Indicators:
GoldMoney Holdings
Period
|
|
Total Funded Accounts
|
|
Net Increase/Decrease
|
|
December 2015
|
|
21,306
|
|
-44
|
|
November 2015
|
|
21,350
|
|
-61
|
|
October 2015
|
|
21,411
|
|
-51
|
|
September 2015
|
|
21,462
|
|
-23
|
|
August 2015
|
|
21,485
|
|
-58
|
|
July 2015
|
|
21,543
|
|
-47
|
|
Transaction Volume (Canadian Dollars)
3
Period
|
|
Transaction Volume – for the Month
|
|
Net Increase/Decrease
|
|
December 2015
|
|
C$ 41,848,521
|
|
C$ +6,233,119
|
|
November 2015
|
|
C$ 35,615,402
|
|
C$ +4,373,379
|
|
October 2015
|
|
C$ 31,242,023
|
|
C$- 940,141
|
|
September 2015
|
|
C$ 32,182,164
|
|
C$ -15,208,676
|
|
August 2015
|
|
C$ 47,390,840
|
|
C$ -1,244,000
|
|
July 2015
|
|
C$ 48,634,497
|
|
N/A
|
|
Customer Assets under Administration
4
Period
|
|
Customer Assets
|
|
Net Increase/Decrease
|
|
December 2015
|
|
C$ 1,510,961,122
|
|
C$ +40,443,334
|
|
November 2015
|
|
C$ 1,470,517,776
|
|
C$ -76,973,551
|
|
October 2015
|
|
C$ 1,547,491,327
|
|
C$ +4,818,248
|
|
September 2015
|
|
C$ 1,542,673,079
|
|
C$ +14,525,631
|
|
August 2015
|
|
C$ 1,528,147,448
|
|
C$ +43,077,113
|
|
July 2015
|
|
C$ 1,485,070,335
|
|
N/A
|
|
3. Defined as all dealing (buy/sell), deposits, and redemption
activity by GoldMoney clients.
4. Defined as total segregated and allocated customer precious
metals and full reserved currency balances under safekeeping.
GoldMoney 2015 Year End Review
-
GoldMoney Assets under Custody of C$1.51 Billion up slightly since the
acquisition in July 2015 in the face of the worst USD-Gold Spot Price
performance in many years
-
GoldMoney.com redesigned landing and marketing pages and brand refresh
-
GoldMoney® Insights Research Platform launched and led by Stefan Wieler
-
GoldMoney® Wealth Services founded and led by John Butler
-
GoldMoney® Precious Metal Cards launched in Beta to select clients
with full rollout in 2016
-
Enhanced onboarding process and post-login environment engineered for
2016 rollout
-
Core business turn-around complete with majority of cost-savings and
synergies realized
During the Company’s first 5 months of stewardship of the GoldMoney
business, management focused on implementing a cost savings program
benefitting from the in-house technology, engineering, and design focus
of the group. In contrast to the KPI focus of the BitGold platform, the
GoldMoney Business focus for 2015 was to 1) optimize consistent cash
flow generation after several run-off one-time expenses, and 2) enhance
the GoldMoney customer experience by relaunching the brand and website,
expanding research and thought leadership in the sector, and preparing
for the launch of additional products and wealth services for GoldMoney
clients.
During 2015 the Company launched the GoldMoney® Insights Portal now led
by Stefan Wieler, and Alasdair Macleod with contributing insights from
James Turk, John Butler, Josh Crumb and other leading thought leaders.
With the Insight rollout underway, attention shifted towards new
business lines offering additional financial services for clients. The
debit card business launched as an invite-only beta with an extremely
positive response from those receiving the initial precious metal cards.
Both plastic and metallic cards will become available to GoldMoney
clients during the first quarter of 2016, with additional improvements
and services to launch throughout 2016 that will incentivize usage over
other traditional card products.
In the coming months the Company will unveil a Wealth Services program
led by John Butler, a recently announced addition to the Company’s
management team, providing GoldMoney clients with added services and
flexibility to manage their overall wealth from their GoldMoney Holding
account.
In 2016 GoldMoney also plans to unveil a redesigned sign up, onboarding
and post-login platform environment that will significantly enhance the
overall GoldMoney experience. This engineering will pave the way for the
design and rollout of an aggressive new marketing campaign for GoldMoney
across both institutional and private wealth client segments.
“I am extremely proud of what has been achieved at GoldMoney in just 5
short months since the acquisition closed,” said Roy Sebag, CEO of
GoldMoney. “From a solid new base, we are now poised to grow client
relationships and assets under administration. I am excited to be
unveiling several features and services we have been diligently working
on that will markedly improve the utility of the platform. I believe
that by the end of 2016 the GoldMoney Holding will be one of the most
effective and secure financial service accounts, providing high quality
services within a fully-reserved and gold backed environment."
GoldMoney Inc. 2015 Year End Review Presentation
The company has prepared a Year-End Review Presentation, which provides
additional information on the key milestones achieved in 2015. The
presentation can be found here: https://bitgold.com/yearend.pdf
About GoldMoney Inc.
GoldMoney Inc. is a global, full-reserve and gold-based financial
services group. GoldMoney provides financial services as a trusted,
limited third-party, combining the unique attributes of gold with
technology-driven innovation. Through GoldMoney® the company offers
precious metals custody and wealth services, trading and execution, and
independent research to individual investors and institutions. Through
BitGold™ the company operates a self-directed savings platform and a
payments network allowing individuals and businesses to make or receive
online, in-store or mobile payments. GoldMoney Inc. has over 600,000
clients from over 200 countries and $1.53 billion in client assets under
administration. GoldMoney is regulated by the Jersey Financial Services
Commission (JFSC) as a Money Services Business. The JFSC is the main
supervisory body that oversees and regulates Jersey's large financial
services industry. For more information on BitGold, visit bitgold.com.
For more information on GoldMoney, visit ir.goldmoney.com.
No stock exchange, securities commission or other regulatory authority
has approved or disapproved the information contained herein. Neither
the TSX-V nor its Regulation Services Provider (as that term is defined
in the policies of the TSX-V) accepts responsibility for the adequacy of
this release.
Forward-Looking Statements
This news release contains certain “forward-looking information”
within the meaning of applicable Canadian securities laws that are based
on expectations, estimates and projections as at the date of this news
release. Any statements that involve discussions with respect to
predictions, expectations, beliefs, plans, projections, objectives,
assumptions, future events or performance (often but not always using
phrases such as “expects”, or “does not expect”, “is expected”,
“anticipates” or “does not anticipate”, “plans”, “budget”, “scheduled”,
“forecasts”, “estimates”, “believes” or “intends” or variations of such
words and phrases or stating that certain actions, events or results
“may” or “could”, “would”, “might” or “will” be taken to occur or be
achieved) are not statements of historical fact and may be
forward-looking information and are intended to identify forward-looking
information. This forward-looking information is based on reasonable
assumptions and estimates of management of the Company at the time it
was made, and involves known and unknown risks, uncertainties and other
factors which may cause the actual results, performance or achievements
of the Company to be materially different from any future results,
performance or achievements expressed or implied by such forward-looking
information. Such factors include, among others: the Company’s limited
operating history; future capital needs and uncertainty of additional
financing; the competitive nature of the industry; unproven markets for
the Company’s product offering; volatility of gold prices & public
interest in gold investment; lack of regulation and customer protection;
the need for the Company to manage its planned growth and expansion; the
effects of product development and need for continued technology change;
protection of proprietary rights; the effect of government regulation
and compliance on the Company and the industry; network security risks;
the ability of the Company to maintain properly working systems; foreign
currency and gold trading risks; use and storage of personal information
and compliance with privacy laws; use of the Company’s services for
improper or illegal purposes; global economic and financial market
conditions; uninsurable risks; and those risks set out in the Company’s
public documents filed on www.sedar.com.
Although the Company has attempted to identify important factors that
could cause actual results to differ materially, there may be other
factors that cause results not to be as anticipated, estimated or
intended. There can be no assurance that such statements will prove to
be accurate as actual results and future events could differ materially
from those anticipated in such statements. Accordingly, readers should
not place undue reliance on forward-looking information. The Company
undertakes no obligation to revise or update any forward-looking
information other than as required by law.

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