DwellStudio Partners with York Wallcoverings to Introduce Signature Designs to New Spaces
Plans to Unveil Versatile Wallcovering Collections for Trade and Consumers Worldwide
DwellStudio, a design brand for fashion-forward modern furnishings, today announced plans to partner with
renowned wall coverings manufacturer York Wallcoverings. The trend-forward lifestyle brand will introduce wall designs for every room of the home,
including murals, borders, peel-and-stick appliques, decals, and wallpaper for both residential and commercial spaces.
“Customers are increasingly looking for ways to easily edit their living spaces with fashion-forward designs,” said Bingka
Leung, creative director, DwellStudio. “Our partnership with York Wallcoverings will provide our customer base with a chance to
integrate the sophisticated styles they’ve come to love into their homes, with the promise of high quality wallcoverings that York
is well-known for.”
Featuring more than 80 designs, DwellStudio and York Wallcoverings plan to introduce new collections for the entire home later
this year. The collections will be offered through a variety of distribution channels, including trade showrooms, interior design
programs, home improvement centers, department stores, and through wholesale distribution – all with worldwide selling rights.
“We are excited to work with DwellStudio as an exclusive wallcovering partner,” said Gina Shaw, vice president of product
development, York Wallcoverings. “DwellStudio’s signature prints and home fashion décor are a natural fit for our company, and we
look forward to introducing designs in iconic prints and signature colors.”
The baby and kids collection will be available to consumers in November of 2016, with the home line launching to consumers in
March of 2017.
About York Wallcoverings
York Wallcoverings is America’s oldest and largest wallcovering manufacturer, and its premier products continue to be designed,
printed and distributed from headquarters founded in 1895 in York, Pennsylvania. The industry leader in color and design, York
creates residential and commercial wallcoverings under several brands and licenses available through retailers and interior design
showrooms worldwide. For more information, please visit www.yorkwall.com.
About DwellStudio
DwellStudio is a design house for fashion-forward modern furnishings. With sophisticated styling and trend- forward designs,
DwellStudio products – which include furniture, bedding, home accessories and a line of baby and children’s furnishings – find
excitement in the unexpected. DwellStudio is known for its contrasting styles, and the brand’s philosophy is simple: take classic
elements and twist them into a modern setting, knowing that style is never static and the home is an ever-evolving place.
DwellStudio furnishings can be found in specialty and lifestyle shops around the world including the brand’s own store in New York
City and at www.dwellstudio.com. DwellStudio is part of the Wayfair, Inc. (NYSE:W) brand portfolio.
For DwellStudio
Media Relations Contact:
Kate Margolis, 857-221-8085
PR@wayfair.com
or
Investor Relations Contact:
Julia Donnelly, 617-880-8320
IR@wayfair.com
View source version on businesswire.com: http://www.businesswire.com/news/home/20160524006010/en/