SAN FRANCISCO, March 13, 2017 /PRNewswire/ --
StubHub, the world's largest ticket marketplace, and
Bleacher Report, the social voice of sports, today
announced a multi-year, cross-platform content partnership with StubHub serving as the official event ticketing partner of
Bleacher Report in the U.S.
StubHub will be integrated into Bleacher Report's website and popular Team Stream mobile app, connecting Bleacher
Report's passionate millennial fan base to StubHub's global inventory of live events. This will provide fans who are already
consuming Bleacher Report's award-winning sports content with direct links to tickets on StubHub to easily find and buy tickets for upcoming events.
"StubHub selected Bleacher Report as our new sports-focused content partner because of their highly engaged, socially savvy,
and participatory audience," said StubHub Head Global Media and Distribution David Pierotti. "Bleacher Report connects with the
next generation of sports authorities in a way that complements StubHub's position as the leading platform for people who embrace
the connection only offered by live experiences."
Rich Calacci, Chief Revenue Officer of Bleacher Report, added: "Bleacher Report is a millennial
brand that celebrates sports culture and seeks to make sports fun and entertaining. StubHub, a company whose mission is to
connect people to inspiring event experiences, is a perfect partner in that regard, and will make it easier for our engaged
online and mobile audiences to experience the sports events that matter to them."
The partnership is effective immediately, and the integration with StubHub has initially rolled out to various pages within
the Bleacher Report property on desktop and mobile. StubHub link integration on the B/R app is expected to launch shortly.
The Bleacher Report-StubHub partnership is a natural fit for two brands that put fans at the center of the experience and are
driving innovation within mobile and social to meet the demand of younger audiences. Bleacher Report consistently ranks as one of
the top publishers on social media in terms of engagement and Bleacher Report's Team Stream mobile app is the fastest-growing app
among all sports apps. StubHub apps for Android and
iOS, including Apple Watch and Apple TV, are powerful ways for consumers to explore upcoming live events and purchase
anytime, anywhere.
About StubHub
At StubHub, our mission is simple: help fans find
fun. We connect fans with their favorite teams, shows and artists and introduce them to the ones they'll love next. As the
largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they
want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a
superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through
innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping
tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in
MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in
August 2016, throughout the world, StubHub provides the total end-to-end event going
experience. StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and Instagram or YouTube.com/StubHub.
About Turner Sports
Turner Sports, a division of Turner, is an industry leader in the delivery of premium
sports content across all multimedia screens. Turner Sports' television coverage includes the NBA,
Major League Baseball, NCAA Division I Men's Basketball Championship, ELEAGUE and professional golf. The
company also manages some of the most popular sports destinations across broadband and mobile platforms including Bleacher Report
and its top-rated Team Stream app, NCAA.com and the
critically acclaimed NCAA March Madness Live suite of products, PGA.com and the Sports Emmy Award-winning PGA Championship LIVE, as well as an accompanying collection of
mobile sites and connected device apps. Turner Sports and the NBA also jointly manage NBA Digital, a robust collection of
offerings including NBA TV, NBA.com, NBA LEAGUE PASS, NBA
Mobile, the NBA App, NBADLEAGUE.com and WNBA.com.
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SOURCE StubHub