Ahead of Twitter Inc (NYSE: TWTR)'s
first-quarter results due April 26, MKM Partners said it thinks anything less than high-single-digit daily average user growth
would be disappointing.
User Statistics
The firm noted the management's statement that DAU growth has accelerated for four
straight quarters to 11 percent in the fourth quarter. According to the firm, DAU growth less than high single digits would be
disappointing. However, to keep optimism alive, double-digit growth may be required, the firm said.
The firm feels the turnaround in engagement might be difficult to sustain, given the fading of the election surprise
and winding down of the NFL season.
Going by periodic disclosures, the firm estimates DAUs of 146 million for the first quarter, with 31 million in the United
States.
Q1 Expectations
Analyst Rob Sanderson said the consensus revenue estimate of $517 million for the first quarter is aggressive when weighed
against the midpoint of the guidance range of $494 million.
The analyst explained that the high-end of the guidance assumes a bounce back to trends of the first few weeks of January. The
mid-point assumes trends from mid-January to February 9 report 2 would prevail, while the low-end reflects scenario where certain
direct-response products were de-emphasized.
Given that no announcement was made on de-emphasized products, the analyst feels revenues are not likely to be at the low end.
Since the selling environment has not improved through the quarter, the analyst believes the print is unlikely to be better than
the midpoint.
Competitive Dynamics
The firm is of the view that Twitter has been losing engagement of influencers to Facebook Inc (NASDAQ:
FB)'s Instagram in key categories like sports, music and
entertainment for some time.
The Twitter management's comment that ad bookings saw a sudden change in mid-January due to an aggressive competitor and
Snapchat's parent Snap Inc (NYSE: SNAP)
IPOing this quarter prompted the firm to state that competition for ad dollars appears to be escalating. Benefits, if any, from
Alphabet Inc (NASDAQ: GOOG) (NASDAQ:
GOOGL) YouTube ad boycott, could prove short lived, the
firm said.
Concluding, MKM Partners said, "We think that a disappointing quarter is widely expected. Sentiment is very bad, TWTR was the
worst performing of 35 stocks we track last quarter (down 22 percent since the last report vs. NASDAQ up 4 percent) and short
interest has increased by 55 percent since last quarter (now 5.3-days to cover)."
"We think that a sustainable
turn in engagement is an extremely difficult task and worth monitoring, but we don't think worth investing in at this
point."
MKM Partners maintained its Neutral rating on the shares of Twitter, while its fair value estimate for the shares is $16.
Related Links:
Twitter's
Growth Since IPO Isn't Very Impressive
Facebook's Revenue
Growth Rate 50x That Of Twitter
Latest Ratings for FB
Date |
Firm |
Action |
From |
To |
Apr 2017 |
Credit Suisse |
Maintains |
|
Outperform |
Mar 2017 |
Barclays |
Initiates Coverage On |
|
Overweight |
Mar 2017 |
BTIG Research |
Upgrades |
Neutral |
Buy |
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FB
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