RH Announces the Appointment of Prakash Muppirala as Chief Technology Officer and President of RH Digital
Innovations
Muppirala to Lead RH's Efforts to Build a Leading Digital Platform by Forming a Technology Company Inside a
Retail Company
RH (NYSE:RH) today announced the appointment of Prakash Muppirala as Chief Technology Officer and President of RH Digital
Innovations.
Mr. Muppirala will lead RH's efforts to build a leading digital platform by forming a technology company that will develop
unique and proprietary capabilities to amplify RH's pursuit of becoming one of the most admired brands and business platforms in
the world.
Gary Friedman, RH Chairman and Chief Executive Officer commented, “We are delighted to announce the appointment of Prakash
Muppirala as Chief Technology Officer and President of RH Digital Innovations. Prakash has a deep background as an engineer and
technology leader who has personally developed numerous patented systems, and participated in the architecture of complex business
platforms. His unique experience at both eBay for nine years, and Staples for the past four years, has prepared him to lead this
important new business unit of RH.”
Mr. Muppirala said, “I am excited to be joining RH, a brand that is at the forefront of innovation in retail. I look forward to
working with the RH team and contributing to future developments and the continued evolution of the Company.”
Prior to joining RH, Mr. Muppirala served as Senior Vice President, Global e-Commerce at Staples, Inc. leading large teams
globally across product, architecture, engineering, quality, operations and site reliability engineering. Prior to Staples, Mr.
Muppirala held director of engineering and architecture roles at eBay Inc., AOL/Netscape, and Siemens Inc. Mr. Muppirala has also
founded multiple startups and holds several patents in the internet and ecommerce areas. Mr. Muppirala received his bachelor’s
degree in computer science from the National Institute of Technology, India and a master’s degree in engineering management from
Santa Clara University.
About RH
RH (NYSE: RH) is a curator of design, taste and style in the luxury lifestyle market. The Company offers collections through its
retail galleries, source books, and online at RH.com, RHModern.com, and Waterworks.com.
Forward-Looking Statements
This release contains forward-looking statements within the meaning of the federal securities laws including statements related
to: RH’s plans to build a leading digital platform, form a technology company and develop unique and proprietary capabilities; RH’s
pursuit of becoming one of the most admired brands and business platforms in the world; RH’s creation of a new business unit and
Mr. Muppirala’s ability to lead this new business unit and develop new technologies and capabilities for RH. You can identify
forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may
include words such as “anticipate,” “estimate,” “expect,” “project,” “plan,” “intend,” “believe,” “may,” “will,” “should,” “likely”
and other words and terms of similar meaning in connection with any discussion of the timing or nature of future events. We cannot
assure you that future developments affecting us will be those that we have anticipated. Important risks and uncertainties that
could cause actual results to differ materially from our expectations include, among others, our ability to retain key personnel;
successful implementation of our growth strategy; our ability to take advantage of the transaction with Waterworks; uncertainties
in the current performance of our business including a range of risks related to our operations as well as external economic
factors; general economic conditions and the impact on consumer confidence and spending; changes in customer demand for our
products; factors affecting our outstanding convertible senior notes; our ability to anticipate consumer preferences and buying
trends, and maintaining our brand promise to customers; changes in consumer spending based on weather and other conditions beyond
our control; risks related to the number of new business initiatives we are undertaking; strikes and work stoppages affecting port
workers and other industries involved in the transportation of our products; our ability to obtain our products in a timely fashion
or in the quantities required; our ability to employ reasonable and appropriate security measures to protect personal information
that we collect; our ability to support our growth with appropriate information technology systems; risks related to “conflict
minerals” compliance and its impact on sourcing, if any, as well as those risks and uncertainties disclosed under the sections
entitled “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in RH’s most
recent Form 10-K filed with the Securities and Exchange Commission, and similar disclosures in subsequent reports filed with the
SEC, which are available on our investor relations website at ir.restorationhardware.com and on the SEC website at www.sec.gov. You
should not place undue reliance on these forward-looking statements. Any forward-looking statement made by us in this press release
speaks only as of the date on which we make it. We undertake no obligation to publicly update any forward-looking statement,
whether as a result of new information, future developments or otherwise, except as may be required by any applicable securities
laws.
RH
Cammeron McLaughlin, 415-945-4998
SVP, Investor Relations and Strategy
cmclaughlin@rh.com
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