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Cincinnati Ranks No. 48 Among Cities With Highest Home Fire Risk, The Hartford Pledges Support

HIG | August 31, 2017

Cincinnati Ranks No. 48 Among Cities With Highest Home Fire Risk, The Hartford Pledges Support

A home fire is reported in the U.S. every 86 seconds and 33 percent of home fires are started by children 6-9 years old ¹
The Hartford brings Junior Fire Marshal ^® program to the city and will donate a total of $20,000 to the school district and fire department for fire safety education

According to The Hartford's Home Fire Index, Cincinnati, Ohio ranks No. 48 among the 100 U.S. cities with the highest home fire risk.²

As part of the 70th anniversary of The Hartford’s Junior Fire Marshal program, which is one of the country’s oldest corporate-sponsored public education programs, The Hartford is donating a total of $20,000 to the Cincinnati Public School District and Cincinnati Fire Foundation for fire safety education. The donation is part of a larger commitment the company made to all the cities on The Hartford's Home Fire Index.

In addition, to the monetary donation, The Hartford will also distribute Junior Fire Marshal educational materials to children in kindergarten through third grade in the Cincinnati Public School District. The Hartford Junior Fire Marshal classroom kit comes with The Hartford’s signature red fire helmets, an educator and parent guide and coloring posters designed to introduce fire safety concepts to children.

“The Junior Fire Marshal program is part of The Hartford’s ongoing commitment to help build safer communities,” said Debora Raymond, spokesperson for The Hartford’s Junior Fire Marshal program. “We are pleased to be able to bring this program to the city of Cincinnati and empower the next generation of children to take an active role in reducing the fire risk in their homes.”

Many Cincinnati residents engage in behaviors that can increase the risk of a home fire according to The Hartford survey. Charging a phone overnight is considered moderate risk, yet charging a phone overnight on your bed, leaving your kitchen with the stove on, or leaving a room with a candle burning are considered high risk. The survey findings for Cincinnati:

45 percent admitted they had charged a device (e.g., cell phone, tablet, laptop) in or on their bed overnight in the past year – compared with 34 percent nationally; and
63 percent said that in the past year, they have left the kitchen while cooking something on a stove – compared with 58 percent nationally; and
40 percent revealed that they have left a room with a candle lit at least once over the past year – compared with 37 percent nationally.

The Hartford to Host Junior Fire Marshal Day at Bond Hill Academy Elementary School

The Hartford will host a hands-on fire safety day for students in kindergarten through third grade at Bond Hill Academy Elementary School in partnership with the Cincinnati Fire Department. This includes a simulated fire and smoke demonstration in The Hartford Fire Safety House, an opportunity to meet local firefighters, tour their fire truck and try on gear. The event will take place at Bond Hill Academy Elementary School on Thursday, September 28 from 10 a.m. to 2 p.m. EDT.

The History of the Junior Fire Marshal Program

The Junior Fire Marshal program was started in 1947 by an employee of The Hartford. Since the program’s inception, The Hartford has deputized more than 110 million Junior Fire Marshals.

The company’s signature red fire helmets have been displayed proudly by generations of children who have learned the basics of fire safety through this innovative and educational program. The program teaches lifesaving lessons such as Stop, Drop and Roll, Go Low in Smoke and Draw a Home Fire Escape Plan. These lessons, along with other fun, engaging and educational activities, help parents and teachers have meaningful and vital fire safety conversations with children and students.

Over the years, celebrities such as Ron Howard, Dick Van Dyke, Jack Benny, Jimmy Dean, Mr. Green Jeans and Captain Kangaroo, Carol Channing, Red Skelton, Johnny Carson, Robert Young, Henry "the Fonz" Winkler and Presidents John F. Kennedy and Ronald Reagan have helped The Hartford recognize children who participated in the Junior Fire Marshal program.

For more information about The Hartford’s Home Fire Index and Junior Fire Marshal Program, visit www.thehartford.com/jfm.

¹ According to the National Fire Protection Association

² The Hartford Home Fire Index is based on an analysis of the U.S. Fire Administration’s National Fire Incident Reporting System (NFIRS) and a survey conducted by The Hartford on fire safety and prevention behaviors among the general population.

About The Hartford Home Fire Index

The Hartford Home Fire Index is based on a study of the largest U.S. cities with a minimum of 80,000 housing units as reported by the 2010 U.S. Census. The Hartford calculated a rate of residential fires using the number of residential structure fires from the 2014 National Fire Incident Reporting System (NFIRS) data, dividing by 2010 U.S. Census housing units. The Hartford also conducted a survey on fire safety and prevention behaviors among the general population in late 2016 and in early 2017. Survey respondents (approximately 100 per city) were given a score based on adoption of fire safety best practices. Standardized fire rates and survey scores were averaged to produce a composite score for each city.

About The Hartford

The Hartford is a leader in property and casualty insurance, group benefits and mutual funds. With more than 200 years of expertise, The Hartford is widely recognized for its service excellence, sustainability practices, trust and integrity. More information on the company and its financial performance is available at https://www.thehartford.com. Follow us on Twitter at www.twitter.com/TheHartford_PR.

The Hartford Financial Services Group, Inc., (NYSE: HIG) operates through its subsidiaries under the brand name, The Hartford, and is headquartered in Hartford, Conn. For additional details, please read The Hartford’s legal notice.

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