NEW YORK, April 24, 2018 /PRNewswire/ --
According to a research by Oristep Consulting, the global medical cannabis market in 2016 was USD 12.67
billion and will reach USD 33.41 billion by 2022 at a CAGR of 17.53% during the forecasted
period. Scientific studies of the chemical called cannabinoid have already resulted in two FDA-approved medications in a pill
form. The two main cannabinoids from the cannabis plant are THC and CBD, and they are used for medical purposes as treatments for
various conditions such as increasing appetite, reduce nausea, decreasing pain, inflammation (swelling and redness), and muscle
control problems. The report also indicates that North America leads the market holding nearly
half of the market share in 2016. Snipp Interactive Inc. (OTC: SNIPF), GB Sciences, Inc. (OTC: GBLX), NightFood Holdings, Inc.
(OTC: NGTF), Terra Tech Corp. (OTC: TRTC), Golden Leaf Holdings Ltd. (OTC: GLDFF)
In a report by Benzinga, Viridian Capital President Scott Greiper indicated that the cannabis
market received $1.23 billion investments in the first five weeks of 2018, up from $178 million a year earlier. Viridian Capital Advisors' Vice President Harrison
Phillips explained: "Investments in cultivation and retail this year have been driven predominantly by the Canadian
player. This has been happening pretty consistently from late 2016 through 2017. This reflects the necessity to scale cannabis
businesses, to get some kind of advantage, and to explore strategic opportunities, both through acquisitions and international
expansion."
Snipp Interactive Inc. (OTCQB: SNIPF) is also listed on the TSX Venture Exchange under the ticker (TSX-V: SPN). Earlier
today the company announced breaking news that, "a new service for Cannabis companies to help them leverage Snipp's deep
experience in setting up co-branded partnerships, where two or more synergetic brands create a program together. Co-branding
opportunities in the Cannabis industry can be created between growers, product manufacturers and accessory brands as well as
through sponsorship and reward associations with industries like music labels and motor sport teams. Snipp has already signed a
number of companies in these industries on its recently launched Cannabis Marketing Resource Center and has direct license
agreements with all major music labels in North America. In addition, Snipp has created and run
successful co-branding marketing programs for brands in related industries like Pharma and Alcohol and is in a position to offer
brands highly effective legally compliant co-branding opportunities to help create value for all parties - including the
consumer.
To find out how these kinds of programs can drastically increase marketing success we encourage interested parties to download
our white paper here - http://go.snipp.com/Partnering-Up-With-CoBranded-Promotions.html
For those interested in partnering with Cannabis companies we also encourage you to signup for the Snipp Cannabis Marketing
Resource Center ("CMRC") http://www.snipp.com/CMRC to enable us to match
you with opportunities in the Cannabis space. The CMRC has about 50 participants already enrolled and we continue to attract new
sign ups weekly.
"We believe we are the first player in the Cannabis industry to systematically think of leveraging co-branding opportunities
for the Cannabis space. As we have done in related regulated industries, we can bring together brands from diverse products and
services within the Cannabis space and beyond to accelerate the effectiveness of their marketing programs. An example of one of
our most effective programs is for a leading Alcohol company where consumers who buy a qualifying brand product get a
$5 ride-share coupon to get home safely.", said Atul Sabharwal,
Founder and CEO. "Snipp already has a robust portfolio of both incentive partners and clients of our platform. This will allow
for Cannabis companies to focus on their core business while we bring our clients/ incentive partners to the table to accelerate
fundamental metrics such as customer acquisition, shelf space, revenue, cost of customer acquisition, brand equity and
loyalty.
"I would also like to take the opportunity to congratulate WeedMD (TSX-V:WMD, OTC:WDDMF, FSE:4WE) and Hiku CNSX: HIKU on
their planned merger. This is a classic example of a co-branding partnership within the Cannabis space - a leading producer and a
leading consumer oriented brand." Visit the Snipp website at http://www.snipp.com/ for Snipp's full suite of solutions and examples of Snipp programs."
GB Sciences, Inc. (OTCQB: GBLX) is a diverse cannabis company, focused on standardized cultivation and production
methods; as well as biopharmaceutical research and development. Recently, the company announced that it plans to file an
Exploratory IND and perform a Phase 0 Clinical Trial to gather valuable First-In-Human data, to support clinical development
decisions on prioritizing among multiple, related Parkinson's Disease ("PD") formulations.GB Sciences has a patent application
covering multiple, related PD-formulas that are based on complex mixtures of minor cannabinoids and terpenes from cannabis
chemovars. In preclinical studies, GB Sciences has demonstrated that complex mixtures of cannabis-based compounds may provide
greater clinical benefits than single compound treatments due to molecular synergies for the treatment of Parkinson's.
NightFood Holdings, Inc. (OTC: NGTF), operates both NightFood, Inc. and MJ Munchies, Inc. Last month, NightFood
announced that its wholly owned subsidiary MJ Munchies, Inc. provided an update on the development of its Half-Baked line of
cannabis-related snacks. In November, on an investor conference call, CEO Sean Folkson first
introduced that the Company was investigating the scientific possibilities of a unique snack idea in the marijuana-related
space.He identified that project as "Project X". After further research, the Company decided to move forward with Project X in
January. One of the leading nutraceutical consulting firms in the United States has been engaged
to drive product development and formulation under the guidance of NightFood's Peter Leighton.
Terra Tech Corp. (OTCQX: TRTC), a vertically integrated cannabis-focused agriculture company, earlier in March
announced its financial results for the year ended December 31, 2017. Derek
Peterson, Chief Executive Officer of Terra Tech, commented on the achievements from the year, "The rapid growth of the
legal cannabis market, coupled with our aggressive expansion strategy, has led to Terra Tech's emergence as a pre-eminent retail
and wholesale cannabis company in the United States. Our strategy to establish our Blüm™ and
IVXX™ brands as premium cannabis experiences in targeted states set the foundation for the Company to quickly expand into the
adult use market when Nevada welcomed legalization in July, 2017, followed by California in January, 2018. These regulatory milestones significantly expanded our addressable market and
transformed the Company's potential growth path."
Golden Leaf Holdings Ltd. (OTCQB: GLDFF), a Canadian company with operations in multiple jurisdictions including
Oregon, Nevada and Canada, is
one of the largest cannabis oil and solution providers in North America, and a leading cannabis
products company built around recognized brands. In March, the company announced that it has signed a letter of intent with
BlackShire Capital Corp., a Canadian Private Equity firm focused on the cannabis sector, to launch the Chalice Farms franchise
model. This would be one of the first franchising deals of its kind in the cannabis space. Golden
Leaf is presently working with BlackShire to complete the franchising documentation necessary to launch its cannabis
retail franchising opportunity under the "Chalice Farms" brand in the U.S., Canada and
international markets. Golden Leaf and BlackShire are also in final discussions to form a jointly
owned management company which, as the franchisee, would manage and own the Chalice Farms cannabis retail franchises. The
implementation of this potential partnership with BlackShire would be the first step in Golden
Leaf's franchise program rollout.
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