Markham, Ontario, Jan. 25, 2019 (GLOBE NEWSWIRE) -- The Flowr Corporation (TSXV: FLWR) (“Flowr” or “the Company”), a Canadian
Licensed Producer of premium cannabis products, announced today that it has hired Deron Caplan, the first person in North America
to earn a Doctor of Philosophy (PhD) with research focused on cannabis production. Dr. Caplan was awarded his doctorate by
the University of Guelph in August 2018 and joins Flowr as director of plant science.
Dr. Caplan was the primary author of the first peer-reviewed paper on indoor cannabis production published in North
America1 and has written numerous other articles on cannabis published in scientific journals. He has testified on
cannabis production before the Canadian Senate’s Standing Committee on Agriculture and Forestry and has provided expert commentary
on cannabis for a variety of national media outlets. Dr. Caplan is an expert on growing substrates, fertilization protocols,
propagation techniques and irrigation management protocols for cannabis production under a controlled environment. While
earning his Doctorate, he, along with his academic advisors, invented four growing substrates specifically formulated and tested
for cannabis production.
Flowr was co-founded by Tom Flow, a pioneer in the Canadian cannabis industry and widely recognized thought-leader on
cultivation systems and techniques, with a vision for the Company to always be on the cutting edge of cultivation. To
maintain that advantage, Flowr’s R&D program is focused on two areas: improving cultivation techniques and systems; and
developing cannabis plants that produce the highest quality flower and address specific needs in the medical and recreational
markets.
“Flowr is focused on producing premium quality cannabis at scale with industry-leading efficiency and that requires remaining a
leader in both cultivation techniques and genetics,” said Flow, who is also Flowr’s Co-CEO. “We believe that adding Deron
to our existing team and alliance with Hawthorne Canada strengthens our position at the forefront of understanding the tools and
techniques needed to grow great cannabis.”
Flowr’s R&D function is led by Philippe Henry, PhD, a population geneticist who uses genomic data to advance the
understanding of the genetic basis of key traits of the cannabis plant and its therapeutic potential. Dr. Henry’s recent work
has focused on the development of statistical approaches to modeling the chemotypic variation in elite cannabis cultivars and
correlating that information with genomic data with the goal of using sound science to objectively guide cannabis breeding efforts
and product development. Along with numerous published papers in scientific journals, Dr. Henry is the co-author of a recent
preprint article, “Predicting chemovar cluster and variety verification in vegetative cannabis accessions using targeted single
nucleotide polymorphisms” (https://peerj.com/preprints/27442/).
“The holy grail of cannabis cultivation is understanding both the genetic intricacies that drive the unique consumer experience
produced by each strain and how best to cultivate a strain to maximize the natural expression of those genetics through its
chemical components,” said Dr. Henry. “We believe that Flowr’s R&D team, together with our partner Hawthorne Canada, is
uniquely positioned to address both sides of that equation.”
In March 2018, Flowr formed an exclusive strategic alliance with Hawthorne Canada Limited (“Hawthorne”) a subsidiary of
Hawthorne Gardening Company, which provides an array of tools for a multitude of gardening needs and is a subsidiary of The Scotts
Miracle-Gro Company (NYSE: SMG). The companies will collaborate on R&D for cannabis cultivation systems including the
development of a Hawthorne-funded 50,000 square foot R&D center that is the first facility in North America dedicated to
cannabis cultivation R&D. The companies broke ground on the facility in October 2018.
About Flowr
The Flowr Corporation (TSXV: FLWR), through its subsidiaries, is a Canadian cannabis company focused on the natural science of
cannabis. With head offices in Markham, ON and production in Kelowna, BC, Flowr builds and operates large-scale, GMP designed
cultivation facilities utilizing its own patented growing systems. Flowr’s investment in research and development is expected
to enable its cultivation team to supply patients with consistent, high-quality medicinal cannabis. With a sense of
craftsmanship and a spirit of innovation, Flowr is also well positioned with a line of premium quality cannabis products for the
upcoming adult-use market.
For more information, visit www.flowr.ca Follow Flowr on Twitter: @FlowrCanada; Facebook: Flowr Canada; Instagram:
@flowrcanada; and LinkedIn: The Flowr Corporation
On behalf of The Flowr Corporation:
Tom Flow
Co-CEO and Director
Forward-Looking Information
This press release includes forward-looking information within the meaning of Canadian securities laws regarding Flowr and its
business, which may include, but are not limited to: the facilities described herein, including, without limitation, the timing of
construction and completion thereof, the depth that Mr. Caplan brings to Flowr, the expertise and experience of Mr. Caplan, Flowr’s
vision to be on the cutting edge of cultivation, Flowr’s R&D program and its focus on improving cultivation techniques and
systems and developing cannabis plants that produce the highest quality flower and address specific needs in the medical and
recreational markets, Flowr’s focus on producing premium quality cannabis at scale, the addition of Mr. Caplan and the alliance
with Hawthorne Canada strengthening Flowr’s position at the forefront of understanding the tools and techniques needed to grow
great cannabis, the timing of release of certain publications described herein, statements with respect to the holy grail of
cannabis cultivation, the belief that Flowr’s R&D team and its partnership with Hawthorne uniquely positions Flowr to address
genetic intricacies that drive the unique consumer experience produced by each strain and to cultivate a strain to maximize the
natural expression of those genetics through its chemical components, Flowr’s intention to develop and test Hawthorne cultivation
systems in the R&D facility, Flowr being well positioned with a line of premium quality cannabis products for the upcoming
adult-use market, Flowr’s investment in research and development enabling its cultivation team to supply patients with consistent,
high quality medicinal cannabis and other factors. Often, but not always, forward-looking information can be identified by
the use of words such as “plans”, “is expected”, “expects”, “scheduled”, “intends”, “contemplates”, “anticipates”, “believes”,
“proposes” or variations (including negative and grammatical variations) of such words and phrases, or state that certain
actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved. Such statements are based on
the current expectations of Flowr’s management and are based on assumptions and subject to risks and uncertainties. Although
Flowr’s management believes that the assumptions underlying these statements are reasonable, they may prove to be incorrect. The
forward-looking events and circumstances discussed in this press release may not occur by certain specified dates or at all and
could differ materially as a result of known and unknown risk factors and uncertainties affecting Flowr, including risks relating
to Flowr’s inability to construct the facilities described herein, or in the time anticipated, Flowr’s inability to grow cannabis
at scale, which could adversely impact revenues, the fact that the facilities described herein may not include all the elements
described in this press release, which could adversely impact the partnership with Hawthorne, Flowr’s R&D strategy and/or
Flowr’s revenues, the inability of Flowr to test Hawthorne’s cultivation systems, which could adversely impact the
partnership described herein and future R&D initiatives of Flowr, Flowr not being able to sustain its competitive advantage in
cultivation and being unable to remain at the forefront of industry innovation, whether as a result of failed construction of the
facilities described herein or otherwise, Flowr’s inability to research genetics and cultivation data analytic systems, Flowr not
being able to meet demand or fulfill purchase orders, which could materially impact revenues and its relationships with purchasers,
Mr. Caplan not bringing the experience or expertise described herein, Flowr not being able to remain at the cutting edge of
cultivation, Flowr’s R&D program not improving cultivation techniques and systems and not developing cannabis plants that
produce the highest quality flower and address specific needs in the medical and recreational markets, which could result in Flowr
losing its competitive edge and/or sales, the addition of Mr. Caplan and the alliance with Hawthorne Canada not strengthening
Flowr’s position at the forefront of understanding the tools and techniques needed to grow great cannabis, which could
significantly impact Flowr’s competitive edge with respect to cultivation, Flowr’s R&D team and its partnership with
Hawthorne not being able to address genetic intricacies that drive the unique consumer experience produced by each strain and to
cultivate a strain to maximize the natural expression of those genetics through its chemical components, Flowr requiring additional
financing from time to time in order to continue its operations and such financing may not be available when needed or on terms and
conditions acceptable to the Company, new laws or regulations adversely affecting the Company’s business and results of operations,
results of operation activities and development of projects, project cost overruns or unanticipated costs and expenses, the
inability of Flowr’s products to be high quality, the inability of Flowr to produce and distribute premium, high quality
products, the inability to supply products or any delay in such supply, Flowr’s securities, the inability to generate cash flows,
revenues and/or stable margins, the inability to grow organically, risks associated with the geographic markets in which Flowr
operates and/or distributes its products, risks associated with fluctuations in exchange rates (including, without limitation,
fluctuations in currencies), risks associated with the use of Flowr’s products, the cannabis industry and the regulation thereof,
the failure to comply with applicable laws, risks relating to partnership arrangements, possible failure to realize the anticipated
benefits of partnership arrangements, product launches (including, without limitation, unsuccessful product launches), the
inability to launch products, the failure to obtain regulatory approvals, economic factors, market conditions, risks associated
with the acquisition and/or launch of products, the equity and debt markets generally, risks associated with growth and competition
(including, without limitation, with respect to Flowr’s products), general economic and stock market conditions, risks and
uncertainties detailed from time to time in Flowr’s filings with the Canadian Securities Administrators and many other factors
beyond the control of Flowr. Although Flowr has attempted to identify important factors that could cause actual actions,
events or results to differ materially from those described in forward-looking information, there may be other factors that cause
actions, events or results to differ from those anticipated, estimated or intended. No forward-looking information can be
guaranteed. Except as required by applicable securities laws, forward-looking information speaks only as of the date on which it is
made and Flowr undertakes no obligation to publicly update or revise any forward-looking information, whether as a result of new
information, future events, or otherwise.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or accuracy of this press release.
- ends -
1 “Optimal Rate of Organic Fertilizer during the Vegetative-stage for Cannabis Grown in Two Coir-based Substrates,”
Deron Caplan, Mike Dixon, Youbin Zheng. HortScience, September 2017
Jim Walsh The Flowr Corporation +1-607-275-7141 jwalsh@flowr.ca Bruce Dunbar The Flowr Corporation +1-917-756-4065 bdunbar@flowr.ca For Investors Only: Alex Dann, CFO The Flowr Corporation +1-416-464-4067 adann@flowr.ca