The Aristocrat Group Corp. (OTCBB: ASCC), a brand management company
working to increase brand awareness on a national scale for its
award-winning distilled spirit, is implementing the next phase of its
multimedia marketing campaign for the gluten-free RWB
Ultra-Premium Handcrafted Vodka.
The initial phases of the Company’s marketing initiative have provided
high-profile sponsorships with national retailers and international auto
racing exposure for RWB Vodka. ASCC is now targeting traditional media
with on-air radio advertising in Houston, a top 10 U.S. media market.
“Our vision is to make RWB Vodka a national brand, and our marketing
plan has enabled us to begin to expand our reach,” ASCC CEO Robert
Federowicz said. “With the Houston metropolitan area home to over six
million residents, this is another exciting avenue to broaden the scope
of our brand and continue reaching new demographics.”
RWB Vodka already has a strong presence in Texas, where the
award-winning distilled spirit has achieved increasing brand awareness
as Saks Fifth Avenue Houston’s official vodka for all charities, through
high-profile local event sponsorships, international auto racing
exposure and traditional advertising.
ASCC is working to build a portfolio of successful brands to compete in
a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton
(OTCBB: LVMUY), Diageo PLC (NYSE: DEO), BEAM, Inc. (NYSE: BEAM) and
Brown-Forman Corp. (NYSE: BF-B). By handling its own distribution
business, ASCC hopes to capitalize on unprecedented new brand building
opportunities through Luxuria Brands, its brand management division.
About the Aristocrat Group Corp.
Through its brand management division, Luxuria Brands, the Aristocrat
Group Corp. is on the path to becoming a provider of premium luxury
goods, including top-shelf distilled spirits. The Company targeted the
growing market for quality domestic spirits in order to deliver maximum
returns to our shareholders.
For more information about the Aristocrat Group Corp., please visit http://aristocratgroupcorp.com/investors/.
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Copyright Business Wire 2014