Convergent Media Systems, a Ballantyne Strong, Inc. company (NYSE: BTN),
announced today that it has designed and installed IPTV (Internet
Protocol television) systems that are being used in two of the key
stadiums hosting the 2014 World Cup soccer tournament. Convergent will
also be responsible for the ongoing monitoring of the systems during the
World Cup.
The IPTV system was designed to deliver targeted programming and content
to provide fans with an impactful in-stadium experience. The Convergent
team provided a turnkey solution, which included system design,
procurement, integration, testing, installation, quality assurance and
ongoing technical support.
The system will reach more than 74,000 fans across 400 televisions in
the Maracana stadium in Rio De Janeiro, which is the host stadium and
location of the World Cup finals. The system is also being utilized in
the Estadio Mineirao stadium in Belo Horizonte, where it will be seen by
over 58,000 fans on 250 televisions.
Convergent is leveraging its Network Operations Center (NOC) to provide
real time monitoring of each device in the stadiums to ensure maximum
uptime. The NOC is also responsible for managing content streams across
the entire IP infrastructure. Targeted content allows for specific
messaging and programming to be distributed and displayed at specific
end points throughout the stadium.
“We’re proud to showcase our capabilities during the world’s most
prominent sporting event,” said Gary L. Cavey, president and CEO of
Ballantyne Strong. “Our engineering and technical support teams have
done an amazing job of designing and maintaining a reliable solution
that will engage fans no matter where they are in the stadium.”
The World Cup is the most watched sporting event in the world and will
draw in more than 3 billion viewers.
About Convergent
Convergent Media Systems, a Ballantyne Strong company, provides
innovative digital media solutions that allow its customers to engage,
inspire and influence their consumers and employees. From simple,
out-of-the-box solutions to comprehensive, end-to-end solutions,
Convergent provides the flexibility to mix applications and services
that meet its customers’ unique requirements. Some of the best-known
companies and brands rely on Convergent to leverage digital media to
increase sales, improve customer experiences and increase consumer
engagement. Today Convergent is responsible for creating, managing and
displaying dynamic content that is seen by millions of people each day.
For more information, visit www.convergent.com.
Forward-Looking Statements
Except for the historical information in this press release, it includes
forward-looking statements that involve risks and uncertainties,
including but not limited to, quarterly fluctuations in results;
customer demand for the Company’s products; the development of new
technology for alternate means of motion picture presentation; domestic
and international economic conditions; the management of growth; and
other risks detailed from time to time in the Company’s Securities and
Exchange Commission filings. Actual results may differ materially from
management’s expectations.
Copyright Business Wire 2014