RE:Out of money experiences There are no Sunniva products currently on store shelves. A lot of people seem to be getting this confused, probably due to the title of the press release, but I'm not sure it's Sunniva's fault since it clearly states it in the first sentence.
Here is the exact quote from the first sentence of the press release announcing the initial $2.4 million "in future sales of Sunniva branded cannabis products through one of the Company’s existing retail relationships to be completed in the first four months of 2019."
The bold is for emphasis and my own doing.
The key here is that these are pre-sales, or as they call them, "future sales." Basically, a retail outlet has agreed in principle to purchase $2.4 million worth of Sunniva's branded products that are currently in inventory with the intention to place these products on store shelves in the first four months of 2019.
According to IR, we should be seeing a preview of these Sunniva Branded Products in the next few weeks.