The time is ripeJay Hutton continues to spin an ever growing number of technological threads that may or may not transform the retail store into a Store-as-a-Medium reality where sales lifts and programmatic advertising revenues are daily realities. The time is ripe for him to take these digital threads and masterfully weave a fabric that is widely sought after, a model readily understandable to mere mortals, easily deployed and one which provides major brands and retailers the solutions for which they hunger.