anticipating big updates from $PBF Planet Based Foods is a recent IPO in the plant-based foods space, specializing in hemp-based meat substitutes. Currently, $PBF offers its products through its own online e-commerce store at planetbasedfooods.com. However, with the recent appointment of James Harris as VP of business development and operations, $PBF is looking to start distributing its products on a large scale.
James Harris has led multiple brands and established distribution in every major retailer in the Western US. As the former senior VP of sales at FIJI water, Harris was credited with securing over 50 lines of distribution for the company. He has also spearheaded operations for many other brands including Monster Energy Drink, TCHO Chocolate, Rumble Supershake, Dave's Gourmet, Groundwork Coffee, and Diedrich Coffee.
Shares of $PBF have remained fairly non-volatile since IPO, which has me anticipating updates on the company’s distribution strategy to function as a strong catalyst to send shares into some bullish price action.
Currently, shares of $PBF are trading at $17.93 million and is valued at an MCAP of $17.93 million.
https://ceo.ca/@newswire/planet-based-foods-announces-former-senior-vp-of-sales