RE:Best phones bad Brand image where the need to goHey Jubatus1... I love your idea of "Blackdroid", however knowing Blackberry's dismal history of marketing failures I don't think they will listen to us. We will probably see a Lav (vs Priv) or X10 vs Z10 version that won't hit home. I agree with the idea that a new marketing strategy should move towards a hybrid name from branding (e.g. Blackdroid, etc) to bypass the stigma associated with peoples historical image of 'Blackberry' branded phone.
Combined with a colorful advertising campaign and the upcoming school year, they could really make a success of this. I won't get my hopes up yet, but cautiously wait in the background as another Blackberry long laying in the weeds watching.\
Have a great weekend.