CEO CONNECTIONSCEO CONNECTIONS Just seems to me to be an important fact Beena Goldenberg, former CEO of Hain-Celestial Canada now CEO of Supreme Cannabis Irwin Simon Current CEO of Aphira Cannabis Inc. Irwin Simon is a business executive who founded The Hain Celestial Group. I asked IR if they worked together and their response "Ms. Goldenberg worked with Mr. Simon at Hain Celestial for quite some time, she views him as a strong role model in the industry."