5 Different Investment Services - Strong Buy Acuity**Top 8 Summary News Items for New Investors to Acuity [fyi: this originated from a different finance board by someone named Dara – a few additional news items were added]
(1) We're at just the BEGINNING of a very long run
(2) Echelon Wealth Partners: current price target: $6.00 (will probably raise it again soon)
(3) SimplyWallSt: states current fair 'valuation' is $15.94 (which again, will likely go up soon with Illumin)
(4) 5i Research Investments: named AcuityAds as one of the best Canadian companies for runway growth
(5) Motley Fool Canada: In a live general Q&A with investors named Acuity as a potential tech breakout (and claimed they were undervalued even though they're basically a mini-TheTradeDesk which whose SP currently sits at $800.00 CAN). With Illumin it was suggested that Acuity has major breakout potential (once more people recognize how similar they are to TTD).
(6) Motley Fool Canada: Named them as the 'hidden gem' (in their paid subscriber services) they are most excited about (they believe it's going to go up big time). They also posted an hour interview (in their hidden gems) with the CEO of Acuity that took place just days before the illumin launch (and, again, very positive). MF believes Acuity is going to eventually catch up (partially) to the Trade Desk – even if it only caught up to 5% of the Trade Desk that would be $40 a share (MF believes AT may still go up well over 1000% from the current SP in the next year). Potential Shopify (stock of a lifetime) potential here.
(7) Hidden gem interview: the CEO of Acuity stated that they already have some revenue from Illumin (for this quarter and expect to make big gains over the next half year once word further gets out). The CEO also said that a move to the NASDAQ is something they will absolutely pursue (the NASDAQ, it was suggested, would help build a fairer valuation of Acuity in comparison to TTD).
(8) Virtus Advisory Investment Group: Last week named Acuity as one of the top small-cap tech stocks in Canada and put forth a strong buy recommendation to their investors (what they wrote was so powerful I have pasted it below in its entirety).
VIRTUS ADVISTORY GROUP: Strong buy for Acuity
As we mentioned, Acuity continues to appreciate with the stock now up well over 300% since the March lows of $0.74. The amazing part is, from our perspective, the stock still trails significantly on a valuation level from its competitor The Trade Desk (NASDAQ:TTD) despite similar levels of revenue growth.
*On October 1st, Acuity had the official launch of their new illumin platform - you can watch the event by CLICKING HERE. The company has been talking about this new Self-Serve platform since the end of 2019 and we are thrilled to see that despite a delay due to COVID-19, management has delivered what they believe to be a revolutionary new product. As a reminder, the company had been in beta testing with six large brands with early feedback being resoundingly positive.
What makes this new technology special? A few key points to keep in mind:
*Improved UI/UX* - no longer requires users to be experts in programmatic. The reason Facebook’s advertising platform is so successful is because everyday business owners can manage the platform with ease. This has never translated to large programmatic companies – Acuity is the first to offer this functionality.
*Campaign management* - With the new platform, advertisers can actually create a journey for users. Instead of showing potential clients the same ad over and over again, advertisers can now design storyboards that show different ads based on different responses from the target audience
In our view, the recent run-up in the stock price is directly attributable to investors betting on the success of the new platform backed by strong fundamentals from the existing business. We can confirm that the company has been focused on non-deal roadshows over the last 2 months and the feedback from investors has been nothing but positive.
*Potential catalysts include:
-New large brands and agency clients using illumin
-Continued profitability with increased margins
-M&A activity
-Q3 financial results in November
-more news and analysist reports about AcuityAds
* you can also watch the launch of illumin on a video on the acuity website
In 1-2 years from now everyone will wish they bought Acuity (and held onto it for at least a few years).