RE:The Snoop Factorstarsearcher40 wrote: As I said in a previous post, I think the stock did get some help from the announcement that Snoop was now going to be front and centre with his own brands. I think they'll be announcing the full availability of these brands this Thursday, so that has the potential of creating some further excitement for the stock in the short term.
What i'm REALLY curious about is how strongly this will increase the customer base. We won't know until next quarter when the numbers come out, but I think this does have the potential of a LOT of people saying "ok, I've GOT to try that." If they then have a positive Tweed experience (which I think they will. Tweed is very customer oriented), then there is the potential that another customer is now brought into the fold.
Snoop does have a massive following.
I agree with everything that you said, and also think that the release date is Thursday. While the number of cigarette smokers have been in decline for as long as I can remember, this industry should continue to see growth for the foreseeable future. We haven't even broken the cherry on recreational sales yet.