The greenrushalready had a dry run in Canada.
It got Trudeau elected by putting language into law to allow rec use for adults as well as the existing medical use for patients.
It wasn't a freeforall by any stretch of the imagination other than the amount of players that rushed in.
More of a work in progress that so far, has the major Canadian Licensed Producer, Canopy Growth, headed for the US because despite all of potpreneurs in Canada, nobody is making any significant amount of profit. The other LPs are on Canopy's donkey, picking up US likeminded businesses or businesses that will complement their objectives.
The US is on track for marijuana legalization for adults, along with patients but have chosen to do it State by State because the US political system is jammed up for getting new bills presented, signed off on to "fix" the problems to allow access to common business tools that every other US based business is privy to.
The potential is huge because some smart operators in the US are navigating State laws and rules pertaining to marijuana and hemp for rec and pharma use and showing black ink on their ledgers.
Not bad for a Federally illegal substance with a handshake deal to look the other way by the Feds if the individual States will administer legal control, at least until such time as the Feds decide to interpose.
The non legal States in the US are being serviced by the black market, cartels, gangs and such that take this business far more seriously than the legal players. That black market plays serious highstakes business, far above what the policy and lawmakers are willing to play to satisfy the will of the voters.
Black market players haven't given up on the States where pot is legal, with grows and dispensaries that are efficient and competitive with the faction that are actually conforming to the legalities.
My take is that the politicians and lawmakers need to enforce the legalites of it for the better good of the honest businesses that are trying to bring safe, inspected and traceable marijuana to the consumer.
I imagine there are a lot of minor illegal players that have been making or subsidizing their income with a little grow operation that supplies friends and family that trust the source which makes it important for legal potpreneurs to be competitively priced.
A nice storefront of legal pot products available regular hours at a good price, makes sense because it gives choice of strains and such and it won't be juiced up with fentanyl or something else to make up for a bad crop.
There are a lot of non US players that have the US in the crosshairs but Canopy was one of the first major LPs to announce to the US that we are setting up shop on US soil.
I doubt that half the investors in Canopy have really digested the moves that Canopy and big brother Constellation have done quietly, without much fanfare, to pick up "interesting assets" already doing business in the US in likeminded businesses that will accelerate our presence to do business in direct competition with the successful US MSOs. Canopy has a leading US MSO already signed up known as Acreage Holdings which has been purchased for $38 million dollars cash and an agreement for a shareswap to cinch the deal, if the shareholders approve it. They also have plan b in place with ownership or financing deals with several other like-minded US businesses that will suffice if the Acreage deal doesn't get triggered.
Canopy has a lot of IP and recipes already market tested in Canada to see what will be sold in the US and their intentions are to do it with branding deals and other contracts for rapid launch while the US sorts itself out.
At one time non US potpreneurs were content to stay on the outside looking in but some, including Canopy must feel that the US is close to doing some major legal work to straighten out all of the confusion and ridiculous efforts of |US politicians to bring this new vice in to full play, with a level playing field with beverage alcohol.
The US has done well with unclear banking, brokering and borrowing rules that are desirable tools for successful businesses trying to get established.
Kudos to the brave successful US potpreneuers who have navigated their way to being successful businesses, but for those that haven't picked up Canopy shares yet, its not too late!
I don't know how you Americans are buying them but a lot of you have figured it out and I can only offer you the CSE stock exchange that I call the cannabis exchange that does brokering business in Canada legally. Most of your MSOs are listed on this exchange too as well as other world cannabis players.
glta and dyodd