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Twitter Inc. TWTR

Twitter is an open distribution platform for and a conversational platform around short-form text (a maximum of 280 characters), image, and video content. Its users can create different social networks based on their interests, thereby creating an interest graph. Many prominent celebrities and public figures have Twitter accounts. Twitter generates revenue from advertising (90%) and licensing the user data that it compiles (10%).


NYSE:TWTR - Post by User

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Post by thegreenmile656on Dec 13, 2022 7:42am
84 Views
Post# 35167818

Twitter Blue At $8 A Month - But $11 Via App Store

Twitter Blue At $8 A Month - But $11 Via App Storehttps://www.zerohedge.com/technology/musk-relaunches-twitter-blue-8-month-11-app-store

Musk Relaunches Twitter Blue At $8 A Month - But $11 Via App Store

by Tyler Durden

Tuesday, Dec 13, 2022 - 06:55 AM

On Monday, Twitter relaunched its paid subscription option as new owner Elon Musk ambitiously attempts to simultaneously make the platform profitable and less reliant on advertising dollars. 

It costs $8 a month if you sign up via Twitter's website, but $11 if you do it through Apple's App Store. Why the difference? Apple takes a 30% cut on subscriptions purchased through its store -- something Musk has previously criticized. Twitter users who use Apple products can get the lower rate simply by signing up for Twitter Blue via twitter.com. 

"Twitter, evidently, has worked out that Apple’s 30% in-app payment tax will cut into the potential profits from the program too much, so rather than trying to work out an alternative system, or maybe give people even more for their dollar, Twitter’s instead looking to pass on the tax directly to users." -- Social Media Today

we’re relaunching @TwitterBlue on Monday – subscribe on web for $8/month or on iOS for $11/month to get access to subscriber-only features, including the blue checkmark pic.twitter.com/DvvsLoSO50

— Twitter (@Twitter) December 10, 2022

Twitter Blue subscribers are promised several things...
   
• A blue check mark
   
• Higher visibility by "rocket[ing] to the top of replies, mentions and search"
   
• Half the ads

• Ability to post longer videos
   
• Early access to new features, such as editing tweets.

...but not all right away.
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