SEBASTIEN WILL BURNThe hawks are already swarming about Hexo.
Turns out the reason for the CFO's departure was covered up, as the PR regarding the expectation that all sales and revenue targets will not be met proves.
Sebastien's subterfuge has been revealed and he is now under intense attack.
I expect to see more officers of Hexo departing before the end of next week, getting away from this sinking and burning wreck. To prevent the exodus, Sebastien must resign and leave the company in disgrace, his remaining shares seized and cancelled. If he remains, he surely has a deathwish.
The impending assaults for social and mainstream media, not to mention the coming tide of class action lawsuits from the US, will destroy Hexo.
Perhaps Molson-Coors can enter into trustee role and assume the operation of the company. Effectively, with the shareholders' blessing, they will seize control of Hexo and prevent further shennaghans.
I foresee similar instances happening across the Cannabis space over the next year.
Canopy will soon be seized by he frustrated Constellation Brands, as will Cronos by Altria. And I expect similar events will soon come to Aphria and Aurora and each one of these players is seized by another interested party.
The shake ups in the Cannabis are just getting started.