poor promotion
One thing I would say is the managment has not done a great deal to win over those that are not involved in the industry.
For the most part when they posted the results of the samples there was not much other than here are the results.
Expecting everyone to go wow when most people do not know what wow is for diamonds or a diamond mine.
Sure if you find a 300.ct diamond people go wow even if they know shlt about diamond mines. (bit of sarcasm)
They have the disclosure about forward looking coments so why hold back, tell everyone how freakin phenominal it is if it is.
It is all in technical terms that few people undersand, plain english is what everyone else speaks.
Talk it up, promote promote promote.
I give the managment a 10 out of 10 for knowing what they are doing and a 1 out of 10 for promotion.
I admit to being stupid, when I first saw the results I was like "so is that good".
They need to explain what they know and not just figure everyone else knows also.
Give some comparisons to what they really have.
I had to do research to find out if it was good and I agree everyone should do that but sad sad sad job getting people excited to buy.
It is almost like they don't want anyone to know yet.
Am I alone on this.