NEWS NEWS NEWS
NEW YORK, NEW YORK, SAN MATEO, CALIFORNIA, AND TORONTO, CANADA, Apr 21, 2011 (MARKETWIRE via COMTEX News Network) --
IntertainmentMedia Inc. ("Intertainment" or the "Company") (TSX VENTURE: INT)(OTCBB:ITMTF)(FRANKFURT: I4T) announces that its desktop app KNCTR(R)(pronounced "Connector") - www.knctr.com a key program ofIntertainment's wholly owned division itiBiti (www.itibiti.com)continues to deliver incremental week over week growth and now has over250,000 unique North American user installations in its first full monthof market launch.
With over 78,599 new unique users this week,KNCTR(R) has hit another high mark for week over week growth. Activeuser engagement continues to take hold with active users spending anaverage of over 13.3 minutes per day on the application watching video,interacting with their social medias and making FREE phone calls on theadvertising supported platform.
KNCTR(R) is the next generationof social communications applications that allows users to aggregatetheir social media(s) and voice services into one location on theirdesktop. Unlike Skype, the telephone feature on KNCTR(R) is completelyfree to the consumer allowing FREE local and long distance calls tomobile phones and land lines. KNCTR(R) is premiumadvertising model that allows for branded sponsorship, pre-roll anddisplay advertising opportunities for brands and service providersalike.
With the projected impact that tablets will have on the personal computingspace, with over 50 million units to be sold within the next two yearsin North America alone, KNCTR(R) is positioned to enhance thefunctionality and usability of these devices by allowing them to become afully functioning phone unit.
"The amount of time being spentwatching videos, engaging in social medias and making telephone callswith KNCTR(R) has been exceptional." said Brad Parry, CMO IntertainmentMedia Inc., "And with our active user engagement time continuing toflourish, KNCTR(R) is proving to be a truly indispensible tool forconsumers and brands alike."
Notably, the itiBiti desktop app hasbeen hailed by Microsoft Corp. as "the next generation of integratedsocial media applications - easy, scalable and fun."
Full details of news coverage can be found at the Intertainment web site - www.intertainmentmedia.com
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