RMT is on the move and taking iSign with it!This article concerns a deal RMT did with another company to sell ad space in Jan 2014.
https://www.prnewswire.com/news-releases/cyber-kiosk-solutions-has-closed-2-more-contracts-expanding-its-digital-media-presence-in-the-new-york-denver-and-atlanta-markets-242564111.html
The important part for iSign is this:
"RMT currently owns over 1,200 digital advertising screens located in multiple airports around the US, such as Atlanta and Denver.
RMT is contracted for an aggressive rollout to over 25 additional airports over 2014-2016."
I highlighted that in green because that's exactly what it is... MONEY.
The 2014 deal was stated to be worth $6.6 Million yearly for the other company, and that's just selling ad space. What kind of revenue should iSign expect being the proximity technology provider that enables broadcasting ads to anyone within a 300ft radius with a bluetooth-enabled device? What is that significant increase in "reach" worth to RMT?
I wonder what the revenue model is anyway? Straight sale of Smart Antennas to RMT? Or (preferably) something like sale + recurring royalty on ad revenue?
Also, we know RMT will be incorporating iSign's Smart Antenna into their kiosks going forward. Will RMT
also be retrofitting those 1200 (more now, I imagine) currently-installed kiosks with the Smart Antennas too?
That would be even awesom-er.
I have a feeling the 2-1/2 cent move on Friday was just the beginning of a nice upward climb... just like 747s leaving the hundreds of airports those thousands and thousands of iSign-enabled kiosks are going to be installed in.