TSXV:ISD.H - Post by User
Post by
gltaisignlongson Jun 04, 2021 7:03pm
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Post# 33334892
AP1 proximity technology in action
AP1 proximity technology in action The story is 4 years old but shows how proximity technology can be used to target customers close to certain areas...the potential is huge in terms of advertisement....it fits nicely with Isign technology
https://digitalmainstreet.ca/case-study/waterfront-bia-leverages-ap1-tech-bring-torontonians-shore-side-winter/ ....
The exhibits were outfitted with beacon technology that showed when an app user was nearby. They were able to vote on the art installations by clicking a button or even shaking their phone – “It was cold we wanted to reduce the amount of click,” explains Dias – and then once they’d visited all five exhibits a Porter icon appeared giving the user a chance to win a pair of tickets to anywhere Porter flies.
....
...the rollout and results a milestone for AP1, since the company was launched by CEO Aaron Lyon Phillips otwo years ago with ambition to tap into the groundswell of consumer analytics through proximity technology.
The startup has worked with companies like the
Vancouver Aquarium, LG and Uber but to see this kind of success and prove this concept in Toronto has been a notable achievement for the company....