TORONTO, June 06, 2021 (GLOBE NEWSWIRE) -- iSIGN Media Solutions Inc. (“iSIGN” or “Company”) (TSX-V: ISD) (OTC: ISDSF), a leading provider of interactive mobile proximity marketing and public security alert solutions announced that the Company has been selected by SIMBL Business Enablement Inc. as the Exclusive Technology Platform in an on-going proof-of-concept (“POC”) contract between SIMBL Business Enablement Inc. and Innovation Solutions Canada (“ISC”), with the paid POC deployment currently underway at Prince George Airport in British Columbia.

This POC program, called Passive Historical Aggregate Contact Tracing (“PHACT”) has been approved and vetted by the ISC. PHACT has been designed from the outset to address the shortcomings of traditional app-based systems.   The platform utilizes iSIGN’s proprietary technology to overcome the inherent issues surrounding privacy, data usage, power consumption and the publics’ lack of desire to download apps. The result is a system that leverages iSIGN technology for mobile messaging utilizing the Bluetooth features of mobile devices to collect completely anonymous data that provides public health authorities with valuable contact tracing information and the ability to issue public alerts and advisory statements.

The POC deployment aims to show the accuracy, timeliness, effectiveness, and efficiency of the PHACT program, with testing to begin in the selected airport July 1, 2021.   The POC will go from July 1 to September 30, 2021.

The PHACT program is the foundation for a suite of offerings related to public health and ISC is currently evaluating three additional solutions offered within this platform. A successful POC program will result in a roll-out throughout all Canadian airports, with the potential for use in municipal properties and military bases.

The potential revenue from this program is currently unknown, given that this is currently a POC deployment. Once the POC deployment is rolled out to all major Canadian airports, this low maintenance automated network solution has the potential to generate significant revenue as a long-term contract. Additional information on this program will be made available at a later date, when deemed appropriate.