Sylvain! Here is an idea…Fire the existing sales team, they suck. Then hire some young people to walk the beaches in Europe handing out a half page paper flyer promoting skin cancer awareness and SIAscopy detection with a buy one get one free coupon.
We are in 35 countries right? So LFG! Summer is almost over and your window of opportunity is now.
I look at this video and see $$$$.
https://youtu.be/NKuJBLNxSbA