Mr. Jake Phillips reports
REKLAIM EXPANDS SALE OF CONSUMER DATA INTERNATIONALLY
Reklaim Ltd. has expanded its data sales into the international market, beginning with Canada. Reklaim's zero party data contain explicit consent from consumers, making it more critical than ever for brands that require high-fidelity, compliant data in the face of accelerating privacy regulations. Reklaim data are purchased by brands and advertising agencies and can be activated in any demand-side partner (DSP) or social platform to inform media targeting or packaged with inventory for an end-to-end privacy buy.
Reklaim is beginning its international expansion by first extending existing Reklaim U.S. clients and platforms into Canada. The first of these clients is a Fortune 500 international delivery company; the other is a luxury hotel chain. Reklaim will add additional markets in subsequent quarters.
The recent privacy breach at Home Depot Canada highlights the need for companies in Canada to handle personal information more responsibly. As privacy laws become more strict, businesses must adapt to maintain consumer trust and avoid the consequences of privacy breaches. With Reklaim's zero party data, companies can establish a strong presence in Canada while maintaining consumer privacy and complying with privacy legislation.
"We are excited to expand our business internationally and offer our zero party data solutions to businesses looking to succeed in the Canadian market," says Reklaim chief technology officer Jake Phillips. "By leveraging our existing distribution partners to expand our data distribution into Canada and our offering to our current clients, we can seamlessly add an additional international market. This approach allows us to serve our U.S. clients better and meet the needs of Canadian consumers and clients."
Brands and agencies looking to execute internationally can reach out directly to Reklaim via sales@reklaimyours.com for more information.
Reklaim earnings call
Neil Sweeney, chief executive officer and founder, will host a conference call on Tuesday, April 18, at 4 p.m. EST to discuss the company's most recent Q4 and 2022 full-year results.
Date: Tuesday, April 18, 2023
Time: 4 p.m. Eastern Time (1 p.m. Pacific Time)
About Reklaim Ltd.
Offering compliant, zero party data to Fortune 500 brands, platforms and data companies, Reklaim allows consumers to visit the platform, confirm their identity, and unveil data collected and sold for years without the consumer's explicit consent. Reklaim enables consumers to take back control of their data by setting up a Reklaim account through which they can be compensated for their data.