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titanicleseron May 30, 2016 7:59am
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Making shops fun places with tech to help you buy
Making shops fun places with tech to help you buyhttps://raconteur.net/business/making-shops-fun-places-with-tech-to-help-you-buy
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One of the clever technologies inside retailers’ apps is from a company called Slyce. It has created image recognition software, which can be built into apps and used to scan images, posters, barcodes and price tags to prompt further information.
“Our retailing clients are putting the technology to really cool uses,” says Slyce president Ted Mann. “People can activate posters by scanning them to get further pricing, availability information or to enter competitions. Just yesterday we were building a prototype which could scan a video playing in-store.”
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