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RYU Apparel Inc V.RYU.H

Alternate Symbol(s):  RYPPF

RYU Apparel Inc. is a Canada-based urban athletic apparel brand, which is engaged in the development, marketing and distribution of apparel, bags and accessories. The Company’s products are engineered for the fitness, training and performance of the multi-discipline athlete. The Company’s products are designed, developed and tested at its corporate headquarters in Vancouver, British Columbia, Canada. The Company’s products are produced in factories located in North America and Asia and it sells its products through retail, e-commerce and wholesale channels. The Company offers its products for both men and women and also sells its products through Websites, ryu.ca and ryu.com.


TSXV:RYU.H - Post by User

Bullboard Posts
Comment by GetUpAndGoon Mar 29, 2017 3:56pm
111 Views
Post# 26048234

RE:RE:RE:RE:RYU Apparel Announces Creation of Advisory Board............

RE:RE:RE:RE:RYU Apparel Announces Creation of Advisory Board............Hi,

I believe a healthy sales targets to be the following:

B&M Year 2016 = 200,000 to 300,000 per financial quarter per location.
B&M Year 2017 thru 2019 = 300,000 to 500,000 per financial quarter per location.
Ecommerce 2016 = Should account for 5-10% of total sales
Ecommerce 2017 = Should account for 7-12.5% of total sales

Future goals would be Ecommerce accounting for 20-30% of total annual sales. B&M locations provide exceptional exposure and brand imaging, but are a big expense. As long as RYU can keep margins high and continue to coordinate their inventory managment successfully, we should be heading into a bright future.

Milestones:
> Expand online presence (social media, sales, marketing campagnes)
> Take care of dilution issues once we are successfully established into eastern and western Canadian markets. We should aim to get on the big board (TSX) once we prove healthy revenues.
> Stay true to our brand. Make people believe that they need what we can provide. You need to show people what they want, because people dont know what they want until they see it. We have beautiful designs, great slogan, and a strong brand image. We need to keep it consistant and stay true to it. Which I think is what they are doing.
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