RYU Apparel Inc V.RYU.H

Alternate Symbol(s): RYPPF

Consumer Cyclical Luxury Goods

RYU Apparel Inc. is a Canada-based urban athletic apparel brand, which is engaged in the development, marketing and distribution of apparel, bags and accessories. The Company’s products are engineered for the fitness, training and performance of the multi-discipline athlete. The Company’s products are designed, developed and tested at its corporate headquarters in Vancouver, British Columbia, Canada. The Company’s products are produced in factories located in North America and Asia and it sells its products through retail, e-commerce and wholesale channels. The Company offers its products for both men and women and also sells its products through Websites, ryu.ca and ryu.com.

TSXV:RYU.H - Post by User

RYU Apparel Inc

Bullboard Posts

Post by Bingleon Mar 23, 2018 1:07pm

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Post# 27771023

Why RYU is about to blow up

If you take a look at everything that has been happening in the past few months you will see a clear picture of what's happening and where this company is going. In my opinion, it's positioning itself for a big play into the athletic apparel market and claim ownership of the male market which is currently being occupied by tired brands such as Under Armour and Reebok. Nike and Adidas are power brands but they've grown too big and spread too far. I like to compare them to Louis Vuitton purses. Knockoffs are everywhere causing the brand value to go down. That's not to say that Nike/Adidas aren't profitable and amazing companies, I just believe that there's room in the market. Lululemon is trying their best to break into the male market but they haven't fully succeded in dominance. I expect a big move to happen very soon and here's what I think will happen:

Let's connect some dots:

• RYU closes $5 million private placement
• RYU hires firm THRSXTY to launch global PR campaign (Herschel Bags, Lacoste, Sailor Jerry)
• RYU announces new store openings in Toronto, Brooklyn, Abbot Kinney (LA), and Fasion Island (Newport Beach).
• RYU begins selling in Nordstrom + Equinox locations
• RYU closes $4 million private placement
• RYU nominated by World Retail Awards and wins Best Clothing Brand in 2018 Populist Awards
• RYU announces $2 million investment from Jeremy Bieber Group who will now act as Global Chief Influencer

It's my opinion that all of these press pieces are evidence of a perfect storm. I believe that a new line of apparel is about to be released with Justin Bieber as the face of the campaign. It will be marketed world wide and sold in high end stores such as Nordstrom and high end gyms such as Equinox. The RYU retail stores in VAN, TO, NY, and LA will all have posters and signage with Biebers face. Foot traffic will increase ten fold at the stores and online sales should increase as well from international markets, mainly Asia. I predict this all to happen before summer, so in the next 30-90 days.

Good luck to all!
-RYU FAN 4 LIFE